jessica domel with the texas farm bureau has more. the hamburger bun made the sesame seed a household name. but they get their start in fields like this one. chad busse and his family have grown sesame for the last 3 years in the rio grande valley. they're still learning the ropes, but so far it's been a good crop. it's very easy to plant. it's very easy to grow. we haven't seen a whole lot of problems with pests, so there's not a lot of money that goes into it. all in all it's a very easy, very quick drought tolerant crop for the rio grande valley. chad farms near lyford with his dad, uncle and cousin. they also grow grain sorghum and a little cotton. cotton tends to be expensive to grow which makes sesame appealing. and as dryland farmers, the drought tolerance of the crop doesn't hurt. everybody says that your planting process if your most important process. if you can get a good stand, which i would say this here is a fairly good stand, you're 90 percent of the way to growing a good crop. sesame grows to a tall, green plant with m