send jim an e-mail to madmoney@cnbc.com, or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. >>> what the heck is happening with this vicious decline in gold? and what are we supposed to do about it? okay. tonight we're going off the charts to answer that question with the help of tim collins, a brilliant technician and my colleague at realmoney.com, which you can find by going to thestreet.com. you know i've been fond of gold as an asset class. i think it's an essential part of a well-balanced diversified portfolio. lately the price of gold feels like it's fallen off a cliff. even though i think you should always own some gold, i'm not backing away from that, collins suggested this is a time when you should think about owning less of the shiny stuff. what's wrong with the precious metal? take a look at the daily chart of the gld. it does a terrific job of mirroring the price of gold. for collins, this is a picture of a textbook example of what happens when a powerfully bullish long-term trend suddenly loses its mojo. up until this past october gold

send jim an e-mail to madmoney@cnbc.com, or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. all right that's a fifth-floor problem... ok. not in my house! ha ha ha! ha ha ha! no no no! not today! ha ha ha! ha ha ha! jimmy how happy are folks who save hundreds of dollars switching to geico? happier than dikembe mutumbo blocking a shot. get happy. get geico. fifteen minutes could save you fifteen percent or more. plus the perfecting color of a bb cream equal? introducing the newest beauty trend. total effects cc cream c for color. c for correction. [ female announcer ] fight 7 signs of aging flawlessly. cc for yourself. the rid-x septic subscriber program helps prevent backups by sending you monthly doses right to your door so you will never forget to maintain your system. sign up at rid-x.com. but i'm still stubbed up. [ male announcer ] truth is, nyquil doesn't unstuff your nose. what? [ male announcer ] alka-seltzer plus liquid gels speeds relief to your worst cold symptoms plus has a decongestant for your stuffy nose. thanks. that's the cold truth

send jim an e-mail to madmoney@cnbc.com or call 1-800-743-cnbc. [ female announcer ] today, jason is here to volunteer to help those in need. when a twinge of back pain surprises him. morning starts in high spirits, but there's a growing pain in his lower back. as lines grow longer, his pain continues to linger. but after a long day of helping others, he gets some helpful advice. just two aleve have the strength to keep back pain away all day. today, jason chose aleve. just two pills for all day pain relief. try aleve d for strong, all day long sinus and headache relief. we all work remotely so this is a big deal, our first full team gathering! i wanted to call on a few people. ashley, ashley marshall... here. since we're often all on the move, ashley suggested we use fedex office to hold packages for us. great job. [ applause ] thank you. and on a protocol note, i'd like to talk to tim hill about his tendency to use all caps in emails. [ shouting ] oh i'm sorry guys. ah sometimes the caps lock gets stuck on my keyboard. hey do you wanna get a drink later? [ male announcer ] hold pack

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? o madmoney@cnbc.com. >>> well, everybody is fretting about the looming budget sequester, not to mention the fate of the consumer in the post payroll holiday and sky high gasoline world. it's my job to remind you that some companies are having terrific sales here. that means they can buck the trend even if worst is happening. the reason? i'm calling it the f. scott fitzgerald factor. companies that depend on the rich can thrive in any environment. they won't pull in their horns, just because of higher gasoline prices or even higher tax rates and we have to monitor this behavior. that's why tonight i wanted to introduce a new index of stocks that "mad money" has created, an index designed to measure the strength of the high end aspirational consumer. and in honor of fitzgerald we are calling it the gatsby index. if you read "the great gatsby" in high school or maybe after, then you know that what we're talking about here is famed wealth as much as real wealth. but here on "mad money" we

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? ad to madmoney.cnbc.com. >>> look, you can never be complacent about anything as big as the wrenching economy that is still europe. i know i said they're not impacting us so far, but the measures put into place last year are still working. meaning that europe has shown a degree of stability is welcome, and i don't want anyone to sell our stocks because of the declining economies there. that would be spain and italy as well as a potential for a real plunge that no one is looking for -- france. my call has been the right call so far to start to 2013. in fact, it's been right call since the summer when mario draghi said he'd do whatever was necessary to preserve the currency union. he has done a great deal. now the free ride could be winding down. draghi talked about how the euro which is powered 10% higher versus the dollar is now too strong and how it's hurting european competitiveness. he did not however cut rates. taking back what his predecessor put through since the financial crisis

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. >>> yesterday i gave you a big speech about buying the pullbacks. you've got to be there. even though every time an actual pullback arrives, your first instinct is to sell, possibly to panic. in this forgiving market, though, you need to resist that urge and start putting your money to work. take this dip in hain celestial, down 2.3% off a quarter seen not good enough. hain is a host of brands, earth's best, garden of eden and the greek gods. you see them all behind me. we've liked this one for a long time. lately the stock has had a rough time. it's now about 16 points off the highs. so last night hain reports and while the company earns 72 cents a share, its revenues came in below expectations of some. on top of that, hain lowered its full-year revenue forecast. that's the kind of thing that sounds bad. but the company's organic revenue growth guidance was unchanged. from a pair of recent acquisitions and some one-time items like rationalizing the frozen fo

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. this is america. we don't let frequent heartburn come between us and what we love. so if you're one of them people who gets heartburn and then treats day after day... block the acid with prilosec otc and don't get heartburn in the first place! [ male announcer ] one pill each morn 24 hours. zero heartburn. >>> yesterday i gave you a big speech about buying the pullbacks. you've got to be there. even though an actual pullback arrives, your first instinct is to sell, possibly to panic. in this forgiving market, though, you need to resist that urge and start putting your money to work. take this dip in hanes celestial off a quarter seen not as good enough. hain is a host of brands, earth's best, garden of eden and the greek gods. you'll see them all behind me. we've liked this one for a long time. lately a stock has had a rough time. it's now about 16 points off the highs. so last night hain reports and while the company earns 72 cents a share, it came in below

send jim an e-mail to madmoney@cnbc.com, or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. [ male announcer ] any technology not moving forward is moving backward. [ engine turns over, tires squeal ] and you'll find advanced safety technology like an available heads-up display on the 2013 lexus gs. there's no going back. on the 2013 lexus gs. try running four.ning a restaurant is hard, fortunately we've got ink. it gives us 5x the rewards on our internet, phone charges and cable, plus at office supply stores. rewards we put right back into our business. this is the only thing we've ever wanted to do and ink helps us do it. make your mark with ink from chase. i've always kept my eye on her... but with so much health care noise, i didn't always watch out for myself. with unitedhealthcare, i get personalized information and rewards for addressing my health risks. but she's still going to give me a heart attack. that's health in numbers. unitedhealthcare. there. i said it. they don't have pictures of my kids. they don't have my yoga mat. and still, i f

send jim an e-mail to madmoney@cnbc.com or call 1-800-743-cnbc. a febreze experiment. to prove febreze can keep this car fresh, we loaded it with fast food, sweaty hockey gear, and a smelly dog cage. and parked it at a mall. in texas. for two days. then put a febreze car vent clip on the dash and let in real people. it smells good. like laundry fresh out of like the dryer. yeah. a man fresh out of the shower. nailed it. oh yeah. proof. febreze car vent clips keep your car fresh. another way febreze helps you breathe happy. to get your family together for breakfast. [ clears throat ] [ female announcer ] in fact, they might work too well. [ children laugh ] [ female announcer ] eggo waffles. simply delicious. it sparks a movement. because people can't keep it to themselves. look ! no ugly spots ! awesome! incredible shine. i'm switching for good. love, love, love finish! over a million people have switched to finish. visit us on facebook. i haven't thought about aspirin for years. aspirin wouldn't really help my headache, i don't think. aspirin is just old school. people

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. >>> sometimes the forgiveness of this market just astounds me. ♪ hallelujah take hewlett-packard, this formerly great tech company reported a pretty miserable quarter last night. it just wasn't so miserable as to drive the stock lower and the market turned the other cheek and bid the stock up $2.10 today. hpq really took off after my buddy david faber grilled the ceo meg whitman and she acquitted herself right in front of our eyes very well making me and no doubt you feel that she should be bet with and not against as she tries to turn around this american icon of a tech company, which did see its stock fall more than 40% last year. i bet the stock of johnson & johnson? company delivers a subpar quarter and continues to get lots of love from wall street including me. remember i liked that new ceo so much. but i did think for sure that when j&j disclosed not one but two government probes into possible false claims related to hip devices and surgical masks and

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney@cnbc.com. living with moderate to severe rheumatoid arthritis means living with pain. it could also mean living with joint damage. humira, adalimumab, can help treat more than just the pain. for many adults, humira is clinically proven to help relieve pain and stop further joint damage. humira can lower your ability to fight infections, including tuberculosis. serious, sometimes fatal events, such as infections, lymphoma, or other types of cancer, have happened. blood, liver and nervous system problems, serious allergic reactions, and new or worsening heart failure have occurred. before starting humira, your doctor should test you for tb. ask your doctor if you live in or have been to a region where certain fungal infections are common. tell your doctor if you have had tb, hepatitis b, are prone to infections or have symptoms such as fever, fatigue, cough, or sores. you should not start humira if you have any kind of infection. ask your rheumatologist about humira, to

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. have given way to sleeping. tossing and turning where sleepless nights yield to restful sleep. and lunesta®(eszopiclone) can help you get there. like it has for so many people before. when taking lunesta, don't drive or operate machinery until you feel fully awake. walking, eating, driving, or engaging in other activities while asleep, without remembering it the next day, have been reported. lunesta should not be taken together with alcohol. abnormal behaviors may include aggressiveness, agitation, hallucinations, or confusion. in depressed patients, worsening of depression, including risk of suicide, may occur. alcohol may increase these risks. allergic reactions such as tongue or throat swelling occur rarely and may be fatal. side effects may include unpleasant taste, headache, dizziness, and morning drowsiness. ask your doctor if lunesta is right for you. then find out how to get lunesta for as low as fifteen dollars at lunesta.com. there's a land of restf

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney@cnbc.com. [ female announcer ] degree antiperspirant does more for you, so you can do more. ♪ ♪ only degree has motionsense activated by your movement, the more you move the more it protects. ♪ do more. ♪ degree. it won't let you down. but may not realize what they can do for your health. we know what it takes to look good on the outside but with 70% of our immune system located in our gut, the core of our health is truly on the inside. that's why i take new trubiotics. it's a daily probiotic that helps in two ways. one helps support digestive health, the other immune health. stay true to your health. new trubiotics. from the makers of one-a-day. most people don't know which one to use. that's why dentists recommend the brand they use themselves. oral-b, the brush originally created by a dentist. trust the brand more dentists and hygienists use. oral-b. more dentists and hygienists use. so if ydead battery,t tire, need a tow or lock your keys in the car, geico's emerge

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? ad to madmoney.cnbc.com. >>> with the averages taking a breather from the relentless move higher, let's not forget the kind of fabulous forgiving market we have here. the market where you want to buy stocks into weakness because it usually doesn't take very long for the stocks to come roaring back. consider the curious case of s.a.p. this is the largest maker of software for enterprise on earth. and a company with the eye to the future. making major investments in mobile, the cloud and memory computing that helps handle the challenge posed by big data. those are the holy grail of tech investing. a couple of weeks ago on january 15th, s.a.p. announced some preliminary earnings numbers that caused the stock to get it fell down to 77 and change. then a week later, started to come roaring back after giving the full earnings release and the stock is now above where it stood before the decline. the so-called bad news, just another buying opportunity for s.a.p. shareholders. since we first ha

send jim an e-mail to madmoney@cnbc.com, or give us a call at 1-800-743-cnbc. miss something? to madmoney.cnbc.com. i've always kept my eye on her... but with so much health care noise, i didn't always watch out for myself. with unitedhealthcare, i get personalized information and rewards for addressing my health risks. but she's still going to give me a heart attack. that's health in numbers. unitedhealthcare. a talking car. but i'll tell you what impresses me. a talking train. this ge locomotive can tell you exactly where it is, what it's carrying, while using less fuel. delivering whatever the world needs, when it needs it. ♪ after all, what's the point of talking if you don't have something important to say? ♪ >>> how the heck are you supposed to find bargains in the market like this one? where the averages seem almost unstoppable until today. even when they take a breather on days like today, the pullbacks are minimal. this is not a filings basement or century 21 where everything's dirt cheap. more of a nordstrom market where you need to go hunting. how do we go bargain h

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. [ male announcer ] this is mike. mike's being healthy and chewing like a man. with one a day vitacraves for men. it's a gummy multivitamin with more b vitamins, which help convert food to energy, and help mike do manly things, like wrestle bears and take out the garbage. one a day vitacraves for men. [ female announcer ] for everything your face has to face. face it with puffs ultra soft & strong. puffs has soft, air-fluffed pillows for 40% more cushiony thickness. face every day with puffs softness. face every day i played a round of golf.id in the last five hours? then i read a book while teaching myself how to play guitar; ran ten miles while knitting myself a sweater; jumped out of a plane. finally, i became a ping pong master while recording my debut album. how you ask? with 5-hour energy. i get hours of energy now -- no crash later. wait to see the next five hours. >>> yesterday i gave you a big speech about buying the pullbacks. you've got to be there.

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? to madmoney.cnbc.com. want to know what i did in the last five hours? i disproved the theory of relativity. i mastered origami while beating the record for hacky sack. found bigfoot. swam the english channel. and then i swam back. and then i took the dogs for a walk. how do i do all of this? 5-hour energy. hours of energy now with no crash later. andale! diarrhea, gas, bloating? yes! one phillips' colon health probiotic cap each day helps defend against these digestive issues... with three strains of good bacteria. [ phillips' lady ] live the regular life. phillips'. [ phillips' lady ] live the regular life. all right that's a fifth-floor probleok.. not in my house! ha ha ha! ha ha ha! no no no! not today! ha ha ha! ha ha ha! jimmy how happy are folks who save hundreds of dollars switching to geico? happier than dikembe mutumbo blocking a shot. get happy. get geico. fifteen minutes could save you fifteen percent or more. >>> tonight i'm teaching you a novel way to fill those five slot

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. what did i do with my last fii was a dietician..... a housekeeper... a pediatrician... yeah, that was a third degree booboo a housekeeper... a sanitation engineer... a housekeeper... good thing i had 5-hour energy to keep me going. what will you do with your next five hours? but first you've got to get him to say, "hello." new crest 3d white arctic fresh toothpaste. use it with these 3d white products, and whiten your teeth in just 2 days. new crest 3d white toothpaste. life opens up when you do. new crest 3d white toothpaste. have given way to sleeping. tossing and turning where sleepless nights yield to restful sleep. and lunesta®(eszopiclone) can help you get there. like it has for so many people before. when taking lunesta, don't drive or operate machinery until you feel fully awake. walking, eating, driving, or engaging in other activities while asleep, without remembering it the next day, have been reported. lunesta should not be taken together with alc

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. [singing] hoveround takes me where i wanna go... where will it send me... one call to hoveround and you'll be singing too! pick up the phone and call hoveround, the premier power chair. hoveround makes it easier than any other power chair. hoveround is more maneuverable to get you through the tightest doors and hallways. more reliable. hoveround employees build your chair, deliver your chair, and will service your chair for as long as you own your chair. most importantly, 9 out of 10 people got their hoveround for little or no cost. call now for your free dvd and information kit. you don't really have to give up living, because you don't have your legs. hoveround replaced the legs. and now every hoveround comes with this handy tote bag and cup holder for access to your favorite items. and right now, get this limited edition hoveround america travel mug free with your hoveround delivery. [singing] hoveround takes me where i wanna go. call or log on to hoveroun

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. >>> tonight i'm teaching you a novel way to fill those five slots in your portfolio. the five types of stocks that represent the new diversification, not just by sector but also by style and strategy. so that if executed correctly, you'll also own something that works and holds your interest. keeping you in the game, even when it feels so excruciating that you don't want to continue playing stop looking at your statement, that kind of thing. while at the same time making sure you have some positions which can go much higher when times are good. what's the most important category? there's no question, people. it's yield. you need to own a stock, at least one, possibly more, with a big high-yielding dividend. but unlike when we diversify by sector, owning multiple high yielders can actually be a good thing. i wouldn't own five dividend stocks because then you might be extremely vulnerable if the return on long-term treasury bonds, competition to high yielders,

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. how do you keep an older car running like new? you ask a ford customer. when they tell you that you need your oil changed you got to bring it in. if your tires need to be rotated, you have to get that done as well. jackie, tell me why somebody should bring they're car here to the ford dealership for service instead of any one of those other places out there. they are going to take care of my car because this is where it came from. price is right no problem, they make you feel like you're a family. get a synthetic blend oil change, tire rotation and much more, $29.95 after $10.00 rebate. if you take care of your car your car will take care of you. >>> welcome back to "mad money" special earnings season companion show. how not to be overwhelmed by earnings reports and to put them into perspective so you can profit from them in an informed and confident way. make money at home. we just went over how i like to use the earnings reports themselves to figure out the

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. [ male announcer ] this is mike. mike's being healthy and chewing like a man. with one a day vitacraves for men. it's a gummy multivitamin with more b vitamins, which help convert food to energy, and help mike do manly things, like wrestle bears and take out the garbage. one a day vitacraves for men. [ female announcer ] for everything your face has to face. face it with puffs ultra soft & strong. puffs has soft, air-fluffed pillows for 40% more cushiony thickness. face every day with puffs softness. face every day i played a round of golf.id in the last five hours? then i read a book while teaching myself how to play guitar; ran ten miles while knitting myself a sweater; jumped out of a plane. finally, i became a ping pong master while recording my debut album. how you ask? with 5-hour energy. i get hours of energy now -- no crash later. wait to see the next five hours. >>> yesterday i gave you a big speech about buying the pullbacks. you've got to be there.

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. ♪ [ engine turns over ] [ male announcer ] we created the luxury crossover and kept turning the page, writing the next chapter for the rx and lexus. this is the pursuit of perfection. transit fares! as in the 37 billion transit fares we help collect each year. no? oh, right. you're thinking of the 1.6 million daily customer care interactions xerox handles. or the 900 million health insurance claims we process. so, it's no surprise to you that companies depend on today's xerox for services that simplify how work gets done. which is...pretty much what we've always stood for. with xerox, you're ready for real business. you are gonna need a wingman. and my cash back keeps the party going. but my airline miles take it worldwide. [ male announcer ] it shouldn't be this hard. with creditcards.com, it's easy to search hundreds of cards apply online. creditcards.com. to deposit checks from anywhere. [ wind howling ] easier than actually going to the bank. mobile check

send jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. >>> time to check in on our favorite cloud computing firm, salesforce.com, the software and services company that uses the cloud that helps customers organize their sales teams and allows management to figure out what's going on in their companies. salesforce has been one of the strongest growth stories of the tech companies for a long time. we like growth, remember? back in november of 2008 when the market was getting crushed, salesforce.com's visionary ceo and founder came on the show and told us not to worry about his company. in the years since then, hmm, 650% gain. yet over this time, the bears have not stopped against this company and its stock including jared bernstein. we know the numbers are great, been the fastest software company. we know that deferred revenue number, that's the best barometer of future earnings is growing by leaps and bounds. we believe when he says he will soon surpass industry giant s.a.p. as the largest customer management soft

send jim an e-mail to madmoney@cnbc.com or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com. a lot of you may have heard about probiotics but may not realize what they can do for your health. we know what it takes to look good on the outside but with 70% of our immune system located in our gut, the core of our health is truly on the inside. that's why i take new trubiotics. it's a daily probiotic that helps in two ways. one helps support digestive health, the other immune health. stay true to your health. new trubiotics. from the makers of one-a-day. [ sneezes ] [ sniffles ] [ female announcer ] for everything your face has to face. face it with puffs facial tissues. puffs has air-fluffed pillows for 40% more cushiony thickness. face every day with puffs softness. all right that's a fifth-floor probleok..ry day not in my house! ha ha ha! ha ha ha! no no no! not today! ha ha ha! ha ha ha! jimmy how happy are folks who save hundreds of dollars switching to geico? happier than dikembe mutumbo blocking a shot. get happy. get geico. fifteen minutes could

jim cramer on twitter. tweet him at #mad tweets, send an e-mail to jim cramer at cnbc.com. or call 1-800-743-cnbc. miss something? head to madmoney apt cnbc.com. revolutionizing an industry can be a tough act to follow, but at xerox we've embraced a new role. working behind the scenes to provide companies with services... like helping hr departments manage benefits and pensions for over 11 million employees. reducing document costs by up to 30%... and processing $421 billion dollars in accounts payables each year. helping thousands of companies simplify how work gets done. how's that for an encore? with xerox, you're ready for real business. today is gonna be an himportant day for us.re? you ready? we wanna be our brother's keeper. what's number two we wanna do? bring it up to 90 decatherms. how bout ya, joe? let's go ahead and bring it online. attention on site, attention on site. now starting unit nine. some of the world's cleanest gas turbines are now powering some of america's biggest cities. siemens. answers. >>> i always wanted to bump in with dylan. that is a tv term. i think it might be time -- i can't believe i'm doing t

jim an e-mail to "mad money" @cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney@cnbc.com. and...done. did you just turn your ringer off so no one would interrupt us? oh no, i... just used my geico app to get a tow truck. it's gonna be 30 minutes. oh, so that means that we won't be stuck up here, for hours, with nothing to do. oh i get it, you wanna pass the time, huh. (holds up phone) fruit ninja!!! emergency roadside assistance. just a click away with the geico mobile app. i haven't thought about aspirin for years. aspirin wouldn't really help my headache, i don't think. aspirin is just old school. people have doubts about taking aspirin for pain. but they haven't experienced extra strength bayer advanced aspirin. in fact, in a recent survey, 95% of people who tried it agreed that it relieved their headache fast. what's different? it has micro-particles. enters the bloodstream fast and rushes relief to the site of pain. visit fastreliefchallenge.com today for a special trial offer. >> with hotwire's low prices, i can afford to visit chicago for my first big race and l.a. for my best

jim an e-mail to "mad money" @cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to madmoney@cnbc.com. >>> what types of stocks should you own to help insure that you can make money in any environment? what strategies will work regardless of the state of the economy or if the market is in bear or bull mode? or washington's eagerness to wreck your balance sheet like it wrecked the nation? unless you're a professional money manager own no more than ten or fewer than five stocks in your portfolio. more than ten, you have to spend too much time on the homework. i prefer a couple of hours a week if you can spare it. do less, i don't know. less, you won't be diversified. if you have just four stocks you'll be in an unsafe position. you'll be overexposed to one industry or company that can do some damage to your nest egg. you have to get something in between. i used to say an hour per position, but now that the information is so available you don't. but you need to do homework on your stocks. tonight i'll teach hue you tow if ill the five types of stocks that represent the style and