a retail buyer who knows his brand as well as jimmy webb does. we'll find out how jimmy does it. coming up next on "your business." >>> small businesses are revitalizing the economy, and american express open is here to help. that's why we are proud to present "your business" on msnbc. >>> hi there, everyone. i'm j.j. ramberg and welcome to "your business." they are the unsung heroes of the retail business. the buyers whose eye, intuition and relationship are the key to making sure you have the right products to sell. we wanted to know what a good buyer looks like. so we headed down to a legendary new york boutique with a decidedly rock 'n' roll attitude to meet jimmy webb the man behind all the leather and leopard skin. >> selling jackets right now, the plaids, nonstop. the yellow. >> yeah. >> really amazing. but this jacket that i made? yeah, killing. current but gothic. rock 'n' roll. >> meet ray goodman and jimmy webb of new york city's punk clothing boutique trash and vaudeville. >> how is it going? >> good. nonstop, nonstop. boys and girl version. nonstop. best fabric ever.

a retail buyer who knows his brand as well as jimmy webb does. we'll find out how jimmy does it.ing up next on "your business." >>> small businesses are revitalizing the economy, and american express open is here to help. that's why we are proud to present "your business" on msnbc.

jimmie webb is the key buyer and salesman. with customers, rock stars, and fans, that gives the store its edge over the competition. for more, watch "your business" sundays at 7:30 on msnbc. >> brought to you by american express open. visit openforum.com for ideas to help you grow your business. one thing i've learned is my philosophy is real simple american express open forum is an on-line community, that helps our members connect and share ideas to make smart business decisions. if you mess up, fess up. be your partners best partner. we built it for our members, but it's open for everyone. there's not one way to do something. no details too small. american express open forum. this is what membership is. this is what membership does. crest 3d white whitestrips vs. a whitening pen. i feel like my lips are going to, like, wash it off. these fit nicely. [ female announcer ] crest 3d white whitestrips keep the whitening ingredient in place, guaranteeing professional level results. crest whitestrips. the way to whiten. [ female an