john, i wanted to come to you because you are usually the and you decided that your organization, jo jen got to meet initiative, which is like a full build the community of the society initiative to tackle this problem. why was it so important for you? it was very important to me because of my, my grand father, i used to drink, he was a deal dated drinking officer. and then there was the c 90 of that. he was saying he's 21 is a flat. and the then leading to that has to penny and then he died leaving he's a kid in the struggling and even to date the state of struggling. so i felt if someone had least if someone have started fighting again, is that many, maybe my grandfather would not have died and then uh, talking to women payments because um, most of our festa to and then we try to use, we do come seem to judge these, these, my tell d z medical needs him and my child left on maybe stopped. he's a education, it just because of alcohol is him. so i feel to know these, these time for us to raise them. but on, before we proceed, nobody ever take the 1st drink thinking that they're going to e