who knows just a little something about trends, the editor in chief of "cosmopolitan" magazine, joanna coless the latest issue of "cosmo" and the business of fashion. ♪ happy fashion week. >> happy fashion week. >> my first one. did i embarrass you? >> i hope there will be many more. >> i'm going to come. >> obviously, you embarrass me, and i will be going back and telling people that she would not have anything to do with me. >> it was fun. >> it's enormous fun, and it's odd how much business gets done on the front row. you're constantly talking to people, picking up intelligence, and finding out what we're going to wear -- >> and yet bombarded with business. and it is, though, this is part of new york's fingerprint, fashion week. you know, it was exciting to be in there, and to be with you, because you're at the center of it all. i mean, they all came to you, joanna. >> well, it's really fun. and the thing people forget is that fashion is an enormous business, especially for new york. it employs 180,000 people, brings in $9 billion to the bottom line, $1.9 billion in revenue, tax dollars,