now joanne mcneil, author of "lurking: how a person became a user," describes how internet use shiftedfrom being individualistic, spontaneous and voluntary to being data and advertising driven and dominated by corporations. >> joanne mcneil with the fellowship award for emerging digital arts writer from the art foundation, she has been a resident, nonfiction program fellow. her essays and reviews have appeared in publications by the new york times, defense wired the globe and others. she will be joined in conversation by kendra albert, a lecturer on law at harvard law school where they practiced law, their work reflects on technology and law covering topics like facial recognition, computer secure, online reaction and tonight they are going to discuss "lurking: how a person became a user". a poetic, empathetic and incisive history of the internet that will resonate with anyone who goes online to listen and learn, not shout. joanne mcneil traces it in playful ways revealing what has been lost, what has been stolen and what utopian possibilities may still be recovered. lurkers of the wor

never cynical joanne mcneil trayce insightful ways. for what has been and what has been stolen and what utopian possibilities might still be discovered. we are so pleased to host this event here at harvard bookstore tonight, please welcome me joining joanne mcneil and kendra alberts. [applause] i thought to start i have a really brief reading i'd like to do? should i read there? or here? or see that it's up to you. smack i will stand up it's just a short passage but it will give you a sense of the style of the book. this is in a chapter called sharing. around the time of its first iphone launch -- sorry, around the time of its first smart phone launch into thousand seven, it was possible, if unwise, to talk about apple as an underdog. and adopt the corporations own narrative, a holdover 1984 inspired super bowl commercial directed by scott featuring a spy bond braun racing to attack with a sledgehammer. ten years later is ninth on the list. between berkshire hathaway and exxon mobil. with the iphone, apple was off the bases in 2010 and

we are so pleased to host the event here please join me in welcoming joanne mcneil. [applause] >> to start i have a brief reading. just a short passage this is a chapter called sharing. around the time of its first launch, sorry, around the time of its first smartphone launch in 2007 it wasn't to talk about it as an underdog in its own narrative the holdover inspired super bowl commercials to it by ridley scott featuring to attack big brother with a sledgehammer. in 2007, apple was ranked 367 on the global 500. ten years later there was ninth on the list. they were off to the races and sold almost 40 million by 2014 the sales are just shy of 170 million. now the figure is north of 200 million each year both in the function and appearance, the totem for the 21st century the iphone is gorgeous, intuitive and two handled like an acquaintance. people would learn about the loss of human lives associated with the creation it was too expensive certainly, but january 9, 2007, steve jobs announced the future of the times. it's nearly paralleled the years in the white house el

we are pleased to host this event, please join me in welcoming joanne mcneil and kendra albert. [applause] >> i have a brief reading. should i read their? it is a short passage. i will give you a sense of the style of the book, this is a chapter called sharing. around the time of its first iphone launch - sorry. around the time of its first smartphone launch in 2007 it was possible if unwise to talk about apple as an underdog and adopt the corporation's narrative, a holdover since the famous 1984 inspired super bowl commercial directed by ridley scott featuring a bleach blonde racing to attack big brother with a sledgehammer. in 2007 apple was ranked 367, ten years later it was ninth on the list, between berkshire hathaway and exxon mobil. with the apple, it was off to the races, and almost 40 million different places. by 2014 sales were just shy of 170 million. now the figure is north of 200 million apple phones each year. the company unique for its the steadiest design product developed a near universally acclaimed gadget in function and appearance, a totem for the 21st centur

joanne mcneil is a writer from the art foundation. she has been a resident and with the instructor at the school of poetic computation. her essays and reviews have been appearing in the new york times, the globe and many others. she will be joining conversation this evening by kendra, the clinical instructor at harvard law school to teach students out of practice pickles you law. the work reflects on technology and covering topics facial recognition computer security, and online harassment. tonight were going to discuss joanne's new book, it's called a poetic and internet or that will resonate deeply with anyone. never cynical, commercialization of the digital world and insightful ways. revealing what has been stolen and what possibilities may be recovered. the world unites, in this book. please to host this event here. please join me in welcoming joanne and kendra. [applause]. joanne: i have a really brief reading that i wanted to do. [background sounds]. here's a short passage. this is in a chapter called sharing. around the time of

joanne mcneil is a writer from the art foundation. she has been a resident and with the instructor at the school of poetic computation. her essays and reviews have been appearing in the new york times, the globe and many others. she will be joining conversation this evening by kendra, the clinical instructor at harvard law school to teach students out of practice pickles you law. the work reflects on

next enter author programs on technology, joanne mcneil speaking at harvard book store in cambridge,assachusetts she argued that internet use shifted from being individualistic to spontaneous and voluntary to being data and advertising driven. >> standing in the corner is like a wallflower. but people can't necessarily see and i think it's one of those things that has to do with the elements that make interaction online somewhat usual from the physical world interactions. and sometimes because we take for granted how much our communications is woven into our daily lives, that core difference is difficult and world interactions that i want to make clear in the title. >> so you say you're working with the preferred way of interacting with the internet. other specific place online that you choose like you sort of consider yourself primarily like where are you these days. joanne: i would say, probably i have never had a profile but ice but a lot of time about it and especially like in the corners are better. the very sweet and unexpected. some are very toxic and have many problems but th

joanne's new book, lurking. it's called a poetic in incisive history of the internet that will resonate deeply with anyone who goes online to listen and learn. not shouting grandstand. never cynical nor deductive, mcneil has the commercialization of digital word it excite enter insightful ways. what has been stolen, what utopia possibilities might still be recovered. workers of the world unite or at least in this book. we are excited to host this event here please join me in welcoming joanne and kendra. [applause] so okay i thought to start have a really brief i wanted to do so social read they are here or stand up is up to you. so i will stand up is just a short passage that will give you this sense of the side of the book. this is in a chapter called sharing. around the time of its first iphone launch in 2000 -- sorry -- around the time of its first smartphone launched in 2007, it was possible, if unwise, the talk about apple as an underdog. and adopt the corporations own narrative, a holdover since the famous 1984 inspired super bowl commercial directed by scott featuring a bleach braun racing to attack "big brother" with a sledgehammer. in 2007, apple was ranked 367 on fortune's global 500. ten ye