joining us is john brodie, cofounder of confide. me about this business. >> it's an incredible business. you really hit it in the intro the spoken word disappears after we say it, but whatever we communicate digitally remains archived permanently and the cloud spews copies everywhere and we think it's crazy end dangerous, particularly for sensitive communication. >> this is made for insider trading. or it was not. kinds of communication's lend themselves to this? >> anytime you see any e-mail that says confidential, don't forward, or, hey, i will call you, or let's get your personal e-mail and take this off the work servers that is an opportunity for confide. you think about job references deal points, conjecture or subjectivity on a sensitive matter, or even good-natured office gossip. >> there are certain industries where information is so dangerous that people have secrets. >> that's right, but people have sensitive information in every industry. we just announced confide for business, which is the enterprise solution. we literal

leaving my time as a white house fellow and i went to see a mentor of mine named bill brody was the former president of johns hopkins university. he asked me what are you doing next and i told him i'm going back into the world of finance and he said really? that's how the answer i was expecting. he said just tell me why did you choose to do this after that experience and i told him i feel like it's an important skill set i wanted to learn and i felt like i was good at it and i was protecting and supporting my families in ways that i've never been able to support them before. and he said to me with him i'm never going to judge you on the decisions that you make professionally doing things best for your family. but he says the moment you feel like you can leave leave because every day you do something that you're not passionate about coming you become extraordinarily ordinary. and that hits me like a ton of bricks because we all are striving to do something special. we strive to make a long on this world so that laughter we are gone or impact is still around and it's impossible to do that if you find yourself

finance i was leaving the "times" and i went to see a mentor of mine a guy named bill brody who is a former president johns hopkins university. he asked me me what are you doing that; i'm going back into the world of finance. he said really? i said that's not the answer that i was expecting to hear. he said just tell me why. why did you choose to do this? i told them i felt like was an important skill set and i felt like i was good at it and i was protecting and supporting my family in ways that i had never been able to support them before. he said listen wes i'm never going to judge you particularly things you think that are best for your family but he said i just ask this. the moment you feel like you can leave, leave because every day you do something that you are not passionate about you become extraordinarily ordinary. >> host: well said. >> guest: that hit me like a ton of bricks because we all are striving to do something special. we strive to make a mark on this world so long after we are gone or impact is still around. it's impossible to do that if you find yourself becoming extraordinarily ordina