bring in former apple ceo, john sculley, cheer marketing at pharmacy benefit manager good to have you >> thank you, carl >> we have been talking about the notion of apple pushing into health care on all kinds of devices. how disruptive will this be? >> i think it is a smart move for apple. obviously apple is putting boundaries on what it is going to actually do with that data. they aren't trying to use that data themselves for some purpose but trying to enable, empower the consumer to have more access to data. the thing that i think about is people tried this before, google health tried going to the provider to get data, these are people like epic, athena, big hospital systems, and that's only half the story. the other half of the story is really the insurance payers, they're the ones that get the reimbursement, payers can offer incentives to get people to modify behavior. if you want to empower consumers, you have to give them not only access to the data on the iphone or watch, but tie it to the ecosystem of the insurance payers that's how you start to modify behavior you can start t

i'm john sculley president havel in one thousand nine hundred three steve jobs lures joan scully away from pepsi cola to become c.e.o. of apple with this legendary phrase you want to keep selling sugar water all your life or do you want to come with me and change the world they start off as the perfect do you do to mediocre mac sales combined with jobs increasingly to run ical counted to the honeymoon is soon over. it came down to eventually on the board a war between john sculley and steve jobs and in the end because steve jobs had actually burned out so many people and created so much animosity and fear about himself when the board came to a vote it was almost like the entire company voted that would they would rather not have steve jobs around anymore. tell us about your departure from that. it was very painful i'm not even sure i want to talk about it. what can i say i had the wrong guy that was stolen. and. he destroyed everything i spent ten years working for and a friend of mine who was working at apple that day the day that steve left and they were all called out of their offi

hour hope you join us for that. >>> when we return, former apple ceo john sculley joins us.lley" starts in a moment >>> good morning it is 8:00 a.m. at apple headquarters in cupertino. 11:00 a.m. on wall street. "squawk alley" is live ♪ ♪ >>> good wednesday morning welcome to "sqwk

from germany we arranged for our turkish crew to meet with john sculley go to trial against the two of them is still under way in turkey. adam girl and i were colleagues and chant the same fate because of our reporting. we posted a video showing turkish intelligence officers sending weapons and ammunition to islamist rebels who were fighting the assad regime in syria. adam's crime was that he published these allegations the turkish government says that the trucks contained humanitarian aid not weapons and president had no one made a very public threat. was. your point the journalist who published this story will pay a high price. and we did pay we quarter at one committing a crime and were arrested the toaster's in jail for allegedly revealing state secrets adam and i were put in solitary confinement sounds right next to each other . but the constitutional court ruled that we had done nothing wrong and ordered our release but i had one doesn't carry. on a couple of big i don't accept the court's ruling. and i don't respect it was so good that. he went after my newspaper jim hood yet ea

john sculley, former apple ceo and current health care executive is going to join us to weigh in >>>lus, facebook's problems in europe germany's anti-trust chief joins us next. >>> and a look at the dow at this hour. it is down about 226 points. "squawk alley" back after this you know what's awesome? gig-speed internet. you know what's not awesome? when only certain people can get it. let's fix that. let's give this guy gig- really? and these kids, and these guys, him, ah. oh hello. that lady, these houses! yes, yes and yes. and don't forget about them. uh huh, sure. still yes! xfinity delivers gig speed to more homes than anyone. now you can get it, too. welcome to the party. >>> regulators continue to close in on facebook more than 100 child development experts sending a letter to the company today urging it to shut down its mess efrpger kids app saying that elementary school age children are too young to have social media accounts and across the atlantic germany's top anti-trust agency is targeting the social network for misuse of user's personal data and of abusing the dominant p