credit card processor hopes to gain -- bloomberg's editor at large is -- joinsnd has nearly us for reaction>> this is a fascinating company. it is based in a suburb outside of cincinnati ohio. a spinoff from third bank which tells you -- what is really happening is the way this business works, when you go into a store and you use your credit there are a number of steps that happened behind the scenes. with each of those steps, takes a different chunk. you get the verification from the merchant and then the movement of the money between the bank and then the verification at the merchant side. as you go through each of the steps, there is a little bit of money taken away. when the world movement of commerce has gone from visible sources to online, the company's services those is -- servicing those businesses advances as well. let's stop to a man who knows about the online purchases -- let's talk to a man who knows about the online purchases. that is a big part of this story. of this global payment processing attitude area -- attitude. is very much part of that move. paymente the first process