. >> and he's up all "nightline" talking with "elf" director jon favreau about making movie christmasic. >> santa's sleigh! >> you're going to help me make itly thermal coupler. >> reporter: at the beginning of the movie "elf," it's becoming clear to will ferrell's character buddy that he's not exactly the santa's helper that he thinks he is. and there i am playing the boss, calling out buddy for being the worst toy maker ever. >> that boys you 915 off the base. >> reporter: jon favreau directed the story of a human raised by santa's elves at the north pole. >> part of why i asked you to cameo in the film was because i wanted some of the christmas story, that good mojo, that was our goal. we were half joking, saying, maybe this will be like "christmas story. >> reporter: it wasn't the only source of inspiration. john studied classic tv christmas specials like this one, which like its name sake has gone down in "rudolph," made in 1964, was painstakingly shot with puppets, and is the longest running tv special of all time. >> buddy the elf was a kid that grew up in a christmas special.