[applause] john hope bryant, george burrell, jonathan rodgers dr. julien volvo, and r lawrence. -- and harvey lawrence. >> president obama was at the congressional black caucus ceremony. some of the topics he touched on included the economy, equal employment opportunity for minorities, education and health care. this lasts about half an hour. ♪ [hail to the chief] ♪ [applause] >> they did not want me to be on the right. [laughter] >> this is cbc. [applause] >> to all the outstanding guest here tonight -- guest here tonight -- a guests here tonight, to the chair of the congressional black caucus, barbara lee, please give her a big round of applause [applause] ] to her outstanding foundation share -- chair, please give them a round of a applause. the house majority whip, george cliburn is in the house. chairman of thedcc is in the house. and my great friend and the chair of the dnc, tim kane, please give him a big round of applause, the governor of the commonwealth of virginia. [applause] i want to begin by congratulating all of the recipients of the

i would like ask jonathan rodgers, the president and ceo of tv1, what is their role of the media in the 18 in financial literacy? congress can do so many things, but if people did not take advantage of that, they can get tax credits, it is all for what appeared what role does the media play in addressing that? >> i would think we play a great role in that. let me shift this because i agree with what was said, as far as we go, the recession has existed for quite awhile. when we started tv one, our purpose was to value the african-american consumer. to go with the large could so rporation, because we have been taken for granted. there comes a recession. how you grow a major corporation? the fact is you have to focus on the mid-tier and a low tier of products. we occupy that space. it becomes important what we think, how we live our lives. what we have done to turn this around is lead with spending power, to lead with our choices, to lead with our influence on the culture. interestingly enough, things are turning around and they are getting the message. i am on the board of two fortune 500