in fact, allow me to introduce two of my patients, veronica brown and joseph mcqueen, 7ho sought help for keloids that not only affected them but members of their families as well. >> what letter? >> "j" >> j, okay. my grandson joshua when he first seen it i was taking my work shirt off. and he said, oh, memaw what is that? and it was his face. and i i id oh that's a keloid. >> on her back i thought, it looked to me like just a hump, i had no idea where it had come from. or what it could be. it was a complete mystery to me. mom do you know there is somemeing growing on your back, what is that? >> the keloid, it was like a buffalo hump. a piece of fat which looked like a magnet. and once she removed it i thought i was okay and then a year later it came back. and wasn't happy. >> my mom felt that her keloid was something she had to deal with. she wanted to fix the problem. it was for us in our household the big elephant in the room so to speak. >> the keloid is a mass of fat and mine was a straight line. going straight across the back of my neck. from the surgery that i had. when they c