ceo joshua reeves explains the strategy. ery single business in america and in the world is connected to it. our business is getting people paid. companies like adp and paycheck cap market caps over $60 million combined. cory: i see people already have adp and paycheck. paycheck is kind of newer but they have been around for a long time. what are the innovations of they have missed? joshua: 6 million companies in the u.s. that use payroll, they serve about one million of them. it is a fragmented market. 40% of businesses today do payroll by hand. that was the shocking stat. what we have done is try to bring this philosophy of modern software where things should work seamlessly, be easy-to-use anyone can access it. for a small business owner that has been underserved and alienated for a long time. cory: given your total bias on this, described to me this fruit a process that adp's software is written and paycheck as well. joshua: we have a lot of respect for companies in the space. in our case, the way that payroll is done, we