. >> 7% of the market was cable, and so there was a wall street journal article quoting an snl kagen, and they said that a small local advertisers are worried about facing higher prices because they would have roughly -- comcast would have roughly half of the ad sales market. what is this about? half paired to %? is it just a different market you're looking at? are you including everything. >> i'm looking at the s.e.c.'s video competition where they do an assessment of different sectors on a national level and local level, and nationwide numbers, what they're looking at is that the total local advertising budget for cable is 7%. >> thereby district of columbia there's possibly submarkets where they don't have as much choice. >> anyone agree with that? i will get back to you. >> all i would add is, you know, our ad sales business tends to be about one-third local, one-third regional, and one-third national in terms of how we sell, and clearly on the national front there are a number of competitors, and on the local and regional front we've actually been the competitors who have gone in

. >> 7% of the market was cable, and so there was a wall street journal article quoting an snl kagen, and they said that a small local advertisers are worried about facing higher prices because they would have roughly -- comcast would have roughly half of the ad sales market. what is this about? half paired to %? is it just a different market you're looking at? are you including everything. >> i'm looking at the s.e.c.'s video competition where they do an assessment of different sectors on a national level and local level, and nationwide numbers, what they're looking at is that the total local advertising budget for cable is 7%. >> thereby district of columbia there's possibly submarkets where they don't have as much choice. >> anyone agree with that? i will get back to you. >> all i would add is, you know, our ad sales business tends to be about one-third local, one-third regional, and one-third national in terms of how we sell, and clearly on the national front there are a number of competitors, and on the local and regional front we've actually been the competitors who have gone in