katie couric's people called about a possible appearance on her show. it's all happened so fast, but considering what she's been through, nothing shocks her anymore. you might look at emily and say she looks good for somebody struck by lightning. one last thing, she's going in to have her heart checked tomorrow. hopefully everything is okay. terry mcsweeney, nbc bay area news. >> thank you, terry. we're tracking another developing story, this time with a happy ending. a bay area snowboarder who disappeared in a snowstorm has been found safe. he spent last night in the cold but kept warm in a makeshift shelter. tonight, he found a house and called for help. he's abraham finkelstein. he and his dad were hiking and became separated. his father made it back to the car but called police when his son didn't show up. crews search the area for 24 hours. >>> grateful to be found alive. that's what robert root had to say today with a big smile. he disappeared two days ago while running in the sierra foothills with friends. a snowstorm made the search for the man

for one george to another here as the prince george with his dad prince william and his mom katie couricthere they are getting off a plane in new zealand for a three week tour of the region. the duke and duchess are arriving in the city of wellington grid with a baby son george. new zealand's prime minister. kate and william weld up spent time tasting wine. there are visiting christ church the area devastated by an earthquake in 2011. >>: and right now heard waiting to carry response from the city of new york after a brawl broke out between york city firefighters and police officers. the police and firefighters the punches at each other. both the police and fire department have yet to comment on the incident. those targeted smart cards and san francisco causing some big damage. kron4's terisa estacio has the details. >>: here in san francisco this is one location where police found a smart card that has been flooded over. you can see behind me glasses on the ground from this incident. this is what we are learning right now. vandals reportedly it tipped over three different smart cars and

this is about a whole lot more than say katie couric.me marissa mayer is really trying to make a play for content. >> exactly. she is looking for the way forward, the next big thing. she has said a big part of the turnaround strategy will be trying to find big hits with original content. first she brought in katie couric. then she had a couple of big hires from the new york times. just in the past week, she announced she will bring in bobby brown to head up a new beauty section. also, the editor in chief of elle magazine who has turned that magazine around for her to come in and anchor new fashion coverage. really building out the content vertical. what is key is all of the figures will try to build original video. that is where the growth is and where the money is. >> what does the analyst community say about this? >> some of the rumblings i have heard is you need to get people are real reason to watch. her snout of the itself it's to be that big and opinionated in that someone wants to go and hear that opinion online. >> everyone belie

first she brought in katie couric and had a couple of big hires from the new york times.n the past week, she announced she will bring in bobby brown. she tapped the editor of elle magazine to come in and anchor a fashion coverage for yahoo!. really building up the content vertical. with all of these key figures, they will be trying to build original video because that is where the growth is and that is where the money is. >> twitter headquarters today in san francisco -- union workers are protesting the $56 million of tax breaks received from the city. what is being called the twitter tax break. >> not just twitter, but other tech companies as well that you getting this break. here's how it works -- companies are exempt from paying payroll taxes on new hires. it is great for companies that are looking to grow. it is a six-year window and an eight year time frame. anytime beginning april 2011, twitter moved in in 2012. it is an incentive for them to come to the midmarket area, which used to be a blighted area. it is a great deal for companies that are considering ipo. crit

and leaving aside that question of what katie couric is talking about to do with educating kids.'s fascinating. you have a lot of parallels right now with the tobacco industry. >> i'm going to have to put two scoops in my capn' crunch. if sugar kills you, i'm in big trouble. i've gotten away from red meat, a lot of stuff, but sugar i need it. >> i went back last night, looked in my refrigerate and saw a jar of pasta sauce. six grams of sugar just in that. >> you got to eat pasta sauce. it's going to be better for you. >> yeah. >> can i point out one thing. i was coming home late last night from something in connecticut, pulled into mcdonald's. i'm not on the payroll. right now you can get a free big mac. if you order one, you get a second one. and i got a tumbler of dr pepper. >> wait a minute. >> okay. how much -- >> are you talking about in connecticut? >> buy one get one free big mac. i think it's a national promotion. i said i'd like a big mac. she said you get a free one. i said i don't need it. she said take it it's free. >> did you eat it? >> no. >> those heartland feel go

was it last year at this event where they announced katie couric was their announcer? >> yes. the hopes are they'll have as many as four new shows getting advertisers excited about parting with their dollars. >> so you said if it has a hit the size of a modern family, how do you calibrate that on the internet? you're not talking about ratings. i can't imagine yahoo generated original content series having the same kind of ratings as a network hit. >> fair point. i think we're talking about a different metric here. things like traffic. you're talking about things like ad revenue. make no mistake that yahoo becomes the first place that a hit show would go in a hit scenario. they could conceivably sell it internationally overseas. they can sell it back to cable for a syndication run. add all that up, it's a pretty penny. >> great to speak with you. thank you. andy of variety diarietvariety. digital. if. if. if. there are a lot of ifs involved here. >> i think this is a problem for yahoo. maybe they could hit. and i could grow six inches and get an nba contract. nothing is going t

but aereo's ceo told katie couric that they have nothing done wrong. >> the idea that someone is usingn antenna is stealing a signal, just flies in the face of traditional definition. if someone has come out with a smarter antenna, and you don't like that that evolution is happening, well, i'm sorry about that, and that's just the nature of the technology and the industry. >> patricia sabga, al jazeera. >>> arrow says broadcast television makes 90% of its profits from his advertisers. but on tuesday comes the big test, a showdown at the supreme court. if aereo loses it could put them out of business for good. the ceo says he is confident the broadcasters will win, and if they don't win, he says the networks are form their own version of an aereo. joining me now is maimiram good freed. so as a consumer it seems like aereo is a good thing? >> it seems like it. the fees that the cable companies have to pay the broadcasters just to carry their signal are one of the top causes of is price inflation, and that trickles down to you as a consumer. the only time they are free is when you are get

at the time after katie couric left, the top managers very much in the stories of government waste and government oversight, all of them left at one time. >> new president came in, new chairman of cbs news, a bunch of new bosses as well. >> yes. >> let me read this from the "washington post." this was right around the time you were resigning from cbs. according to a cbs news source you felt you were being kept off cbs evening news because of political considerations. did you feel that way? were there political considerations at times? >> it's very well discussed inside cbs news that there are some managers recently who have been so idealogically entrenched that there is a feeling and discussion that some of them, certainly not all of them, have a difficult time viewing a story that may reflect negatively upon government or the administration as a story of value. >> so you're saying they are liberal or democrats? >> i don't know what their registered party is, i just know that the tendency on the part of some of these managers who have key influences has been they never mind the stories

. >> katie couric doesn't seem to me to be a youthful, young, ddririviving, , she is awesome t is notthe most growth. >> how many companies are talking about turning today's eyeballs into tomorrow's ad revenue? there is really only so much ad revenue to go around. melissa: we have been talking about superstar ceos. she has been held up as one a lot of people are watching for many different reasons. is she a flash in the pan? >> this is that we are in a digital transition traditional content company and tech companies and text content companies are kind of being mashed together. melissa: you don't think the right ceo could turn this around? >> she is struggling because of things that are beyond her control. she raised her hand. melissa: thanks to both of you guys. a market and the dow up 53 points. that is all we have for you right now. i hope you are making money today. "countdown to the closing bell" begins with liz claman. liz: the market fumble an early lead and remain touchy at the biotech and tech selloff slam on ipos. and the market debut this year, is the ipo margin back on dea

. >> you've been on the "today" show and unceremoniously dispatched when the young katie couric tookit feel like to be in that situation when the changes are taking place? what's it like behind the scenes? >> you have to write another book on that one, darling. one of the things i did, brian, i felt wounded when i left nbc. i've used the analogy that you're standing on the edge of a cliff and there are 10,000 people with bayonets coming your way. you look over the cliff and it's a river filled with ravenous crocodiles. do you wait for the bayonet guys or jump to the crocodiles. in my casey jumped to the crocodiles and miraculously managed to live. i've never really spoken about what was going on behind the scenes in any detail because, you know what, at the end of the day, i have been blessed to have a very long career. this was 23 years ago. i'm still on television. the program i do is the number one syndicated news magazine in america. i've been able to have this career because i've been judicious about what i've said. so i will never speak ill of the people who have been my collea

katie couric is the beginning of the new face of yahoo!.he global head of news and rebranding yahoo!. task following. in the past week they have rocked and bobby brown, the makeup executive and the chief of elle magazine to head up fashion. all of these people will focus on original audio content because that is where the money and growth is. >> will they be able to do it? is this a media company? >> it is ali baba. it is cash. there is something else in there. it is what we call yahoo!. it used to be a company onto itself. they will justify valuations. what happened? >> very unlikely they can ever grow organically again. there is promise around search. different ways to build a search business. they have positive momentum in that regard. when it comes to the display business, and by historically i mean prehistory 2007. they completely missed the opportunities to capitalize on the growth of video. there is opportunity to maintain the budgets from advertisers they have had in recent years. it is really unlikely. >> what are they going for he

broaden people like tiki barber and marissa mayer broaden people like katie couric and b obbi brown.edge? if you look at the volume, clearly -- >> if you look at the volume, clearly you to. i consider to be professional but not well-known talent in terms of historical television, they have clearly run away with it. it is undeniable the gap that they have. i think the battle is forming now kind of around the premium content. and yahoo! who have done a bunch of investments with a well-known television or other celebrity driven content and trying to build a business that can attract really tv dollars, which is the big movement. and i think obviously at the superhigh end there is netflix and hulu repurchasing traditional content but also making their own as well. >> is short form video the hottest commodity of the online video wars? >> in terms of volume and tonnage but clearly the high cpm's are going toward the longer. >> you work with a guy alan and he has seen a few eggs and flows. you and i know there will be a lot of ugliness. who will be the losers? >> i think the people who are g

what's paying hundreds of million dollars -- >> paying hundreds of million dollars for katie couric.analyst shows the apple's active accounts. we know investors give amazon the innocent of the doubt that the number of active accounts, credit card on file. relatively small compared to apple. we know investors do not give as much benefit of the doubt to apple these days. tim cook highlighted on the recent earnings call that itunes was now one of the main drivers of the company's business. but everyone's focused on the next big hardware. religiously.io go rightaddictive to over. >> how much do you spend? >> i don't even know. >> it is free. happens that she have a song you like, it is a great tune, you hit buy. but they're killing me with a cantatas.h like 20 bucks, boom. >> are you and apple user, itunes and amazon user? >> i am. amazon books -- >> amazon prime. your credit card on file. >> everyone has my credit card on file. stuff and i the web think everybody does. >> but apple has a lot more active users than amazon does, which surprises me. >> the chart shocks me. i would've thoug

. >>> our friend, katie couric is involved in a new film that the food industry does not want you toiew. ♪ ooh-la-la >> there are 600,000 food items in america. 80% of them have added sugar. your brain likes sugar, just like it does cocaine or heroin. you're going to become an addict. >> you end up with one of the greatest public health epidemics of our time. >> this is the first generation of american children expected to lead shorter lives than their parents. >> i am 12 years old, and my doctors have said i'm 56. >> we're blaming will power. it's a crime. >> over 95% of all americans will be overweight or obese in two decades. >> we're toast as a country. >> the sugar industry is extraordinarily powerful. they're in business to make money, not to keep america healthy. >> what if our whole approach to this epidemic has been dead wrong? >> the government is subsidizing the obesity epidemic. >> it places private profit over public health. systemic political failure. >> by 2050, one out of every three americans will have diabetes. >> those diseases are being driven by sugar. >> and "fe

celebrities, like katie couric, angelina jolie, putting a public face behind the disease.l j fox has been able to do the same thing for parkinson's. alzheimer's is a different challenge. by the time people are diagnosed, they sooner start to forget. it is a much higher -- much harder mountain to climb in terms of raising awareness for the people who are very accessible to the masses. >> i want to show our viewers --host: i want to show our viewers a bit from seth rogen's testimony. it has been an extremely popular view viewing, on our website. a lot of people have gone to see this on our website, seth rogen testifying and clips of that. here is a little bit of his testimony. [video clip] >> i came here for a few reasons. one, i am a huge fan of "house of cards." [laughter] marathon the whole thing, had to be here. two is to say that people need more help. i have personally seen the massive amount of financial strain that this disease causes and if the american people decide to reject a genitalia driven comedy, i will not be able to afford it. please don't. i can't begin to