were injured in car crashes involving distracted drivers. 290,000 drivers reported their gps call kaused an accident or near miss. car makers say putting that on the windshield keeps eyes oned road. >> it is going down the road but not displayed in a way that is distracting. >> and one company thinks it found a way to make displays better. >> there is a that line in the sky for manufacturers to follow. >> this is like a third lane marker in the sky. >> this is scaled down, made for real people. and could highlight businesses along the way. >> they're eager for something helping them find their way up d ahead of them. >> this is so ground breaking they won an award in this competition. a first for a american company. it has attracted auto maker autos if you see it on the street, chances are we're talking to them. >>. >> anything that can bring what you co-would have to divert your eyes through to in front of you will be a benefit. >> you can see that with the cable. and and there are commercial vehicles and in your car, in three years. it will change the way we drive. >> thank you. >> and