. >> the times of kcrisis, americ depends on steady leadership. >> knock the crap out of him. >> clear thinking. >> i know more about isis than the generals do. >> and calm judgment. >> you can tell them to go [ bleep ] themselves. >> i do have to say he didn't actually say the f word. the bleep makes it sound like he did. he just mouthed it. joining us is cnn media correspondent. here we me is cnn political director. you see those ads and i wonder, i guess i wonder what both you have think about this. if i'm a voter, i almost don't want to get out of bed in the morning. these are so dark. >> i want to thank the voters of florida and ohio and pennsylvania for putting up with this. most of us in the country aren't seeing these every single commercial break the way those in swing states are. we have the warn them, it's only going to get worse before better. >> we travel to battleground states. we live in washington, d.c. so we're not getting bombarded. one of the big educational things for us is when we do go back to the hotel and we just watch to see these ads, and you really do get a s