a highly ow functional 311 center that also operates 24-7 that people can call for non-emergency kd of es. we also had an ad campaign this last year, which i think really sl in educating t public who could call. at the department of emergency management, we reach more than 25 million people through our ad campaign last year, through social media, bus ads. you probably saw the ads on bus shelters, as well, be it the 311 or # 11. our strategies have increased our hiring, redirected calls, and allowed the public to be better educated. the announcement today of the additional $8 million to hire and train 90 new public safety dispatchers over the next two years is critical to maintain san francisco's ability to meet and exceed our call standards. for our residents, businesses, and visitors, this is an investment in our ability to quickly receive help when you have an emergency when you call 911. rediced a working 911 dispatchers, this is alsoyou. you've worked long hours over the last few years, oftentimes working mandatory over time, being away f your family, being away from your loved ones.