host: we will hear from kellyanne conway in a second. ms. conway, go ahead. guest: the only republican -- i was the only republican poster that said president obama would be reelected, not because i wanted to him, -- wanted him to be, by the way, but it is because what we saw. happens in the romney campaign in 2012 with respect to polling was a presumption of who the electorate was going to be in these major swing states, including ohio. all of this has been made public. the idea that african-americans were not going to turn out the same level in 2012 to reelect president obama as it into electricity to obama to the presidency was incredibly presumptuous and it turned out to be wrong because it was based on this idea that well, the economy is not great, and no president has ever been reelected with the economy so poor, the unemployment rate so high, and it completely misses a whichblic opinion dynamic is that african-americans in ohio were going to support president obama a second time to maybe in connection to how they thought the economy was come but any nu

i think kellyanne conway is right. would say i disagree and never sayg weighting, but i would with limited parameters. at me clarifyest: the entirewith mountain -- margin of error. if you do a nationwide poll of 1000 voters, the margin of error 3%.lus or minus it means that 19 out of 20 cases, had you asked the same poll, you would get the same 3.1 points in either direction in 19 out of 20 cases. there is that one out of 20 cases where it is not going to be correct, number one. number two, if you have that engineercentage martin -- margin of error, we will wait three in one or the other. wait, butnever avoiding over-waiting. i think some of the firms that are way too busy, have way too many clients at one time are anded to mass-produce polls andhington journal the -- weight them. when you do polling, it is a way to look at the electorate in the case of consumers or corporations. people often ask, how can you tell what a population's opinion is if you only talk to 1000 300 million, and the answer -- -- 1000 out of 300

host: kellyanne conway, what would you add to that?i agree, and i would hope there is more great transparency .ndustrywide and scrutiny frankly, there is not enough it's -- of similar scrutiny and transparency