coming up, ken anadu joins us next with his findings. and, one etf that caught our attention, the total bond market etf. it took in almost $400 million last week. february 2018 during a spark in volatility. you can catch that chart and all of the other charts we feature on the bloomberg at gtf go. this is "etf iq." ♪ scarlet: i'm scarlet fu. this is "etf iq." time for the etf lifecycle, where we take you through the three main stages of etf's. we always begin with a filing. the columbia research enhanced core etf will use a multifactor approach of quality, value, growth, and investment. -- and momentum. step two is the launch. etf isbal infrastructure now trading, uses a multifactor process such as energy, transportation, and materials that fit with the infrastructure theme. and, the final stage, liquidation. goodbye to a fund that is near to our hearts, the etf industry exposure and financial etf. it targeted etf issuers, exchanges, custodians, and index providers. it beat the financial sector since its launch, but investors never bough