here to talk more about that tom nolan, ceo of kendra scott jewelry. familiar face to those who watch shark tank. >> that's right. she's on "shark tank's" third season now. >> the company started in 2022. we're in our second year, which is crazy. >> an age where we're talking about the declining brick and mortar stores, it's not just spirit halloween opening this time of year. >> we are an experiential brand, retail makes up half of our business. we have had so much success and growth. we did 20,000 events in our stores, 142 stores now, doing upwards of 25,000 events. the experience is important. customers are looking for it, and we like to give it to them. >> what do you mean by experience? i haven't experienced this myself. >> yeah, anytime you go into a retail store, you're looking for something, obviously, and we've been rooted in events from the very beginning, and the large majority of those events are philanthropic by nature. in the local communities, we want to be part of the community. the events draw people in the store to draw people in need

jonathan alter, the author of american reckoning, kendra barkat, former press secretary to joe biden and matt gorman, former senior adviser to tim scott's presidential campaign. >> welcome to all of you. thank you for being here. >> jonathan, you've spent a lot of time thinking about history. >> you've seen and covered a lot of that american history everything, our media environment is so fragmented everything flies by us. so fast now that it seems sometimes in these final moments of the campaign, you can lose sight of what we're really grappling with here but when the headline in the atlantic is the trump wants his generals to be more like they want it like hitler's generals. and you have these comments on the record from kelly, who's been very careful about how and when he decides to speak out, it does collectively make a significant statement about where we are yes, we're at a moment of national truth this is the most significant election since 18, 64 when if abraham lincoln had lost, there would have been a separate peace with the south as trump said last week, he favored, we would've had a confederacy no abolition. so this election

reporter for axios, isaac dovere, cnn senior reporter, kendra bark off as secretary to joe biden and matt gorman, former senior adviser to tim scott's presidential campaign welcome to all of you. thank you for being here. i actually want to start with you on this kind of somber incredibly somber anniversary. we obviously speak all the time in terms of you are having worked for the white house and for president biden, but you've also done so much work with these families of those who were taken into gaza on this horrible day. what are your reflections having gotten to know? so many of these people about what happened that day, what those families are feeling right now, and what happens next yeah. >> i mean, they've been living in agony each and every day for all of them, there are seven americans that are still being held hostage in gaza there are more than 101 total that are being held from around the world. different ethnicities, different races from different countries. and i think the thing that is so remarkable is how these people get up each and every day and fight to ensure that their loved one is still remembered. that politi