kesha is an organization based in boston that does national work around the country. we were founded 20 years ago in a different environment and at the time it was very hard for people who were lgbtq to feel like they could live fully integrated jewish lives. when they entered jewish spaces they had to leave their queer, lgbtq identity at the door. we were founded with the mission of trying to change that and create a world where people could be queer and jewish at the same time. we have spent the last 20 years working across the country helping make jewish institutions more inclusive and accepting of lgbtq people. >> wonderful. in hebrew your name means rainbow so it is a deliberate reference point from a faith based perspective to the bible story of noah and seeing the rainbow which is considered to be the first sign of covenant. >> it also means bow as in a bow and arrow. >> what's your experience from your perspective? >> i am a second generation gay. my parents are lesbians. i grew up in north carolina, grew up going to a synagogue part of the conservative moveme

. >> like kesha. >> remember her. >> with the dollar sign. >> same thing. >> it's exactly the same thingtcoin symbol. >> and we've talked about this before. the bitcoin yield. it seems like you could control that. >> well again they're telling you this is how you should follow our company. and this is what we think is the right metric. and ultimately that bitcoin yield is a function of bitcoin going higher. and it's great to buy more bitcoin than shares. you issue if the price of bitcoin is going higher it's obviously very levered in the opposite direction. if it's not working that's it's that simple. >> so you want. >> to sit around and say. >> we could change our name. >> i must have had a few meetings on the subject. they had, microstrategy said they went with strategy. they could have gone the other way and said, we'll just call it bitcoin strategy. yeah. >> sure. >> or b strategy. >> or b. >> strategy gotten. >> right to it. yeah, yeah yeah. >> i wonder how many. i wonder how many people they paid to get come up with that. well. >> michael michael saylor tells. >> his story. >> when