are being consumed and it's important to me and i'm teaming up with the best. >> teaming up with kevin mayer a unique perspective on the kid's content space not just because of coco melon and moon bug because not only were you at disney for many years, but you are currently serving as an adviser to bob iger, ceo of disney. given all of that what is the opportunity to hear and why does it make sense to be partnering with gary? >> well, i think gary's the best, actually. it was very kind to call moon bug the best kids' media company and we are. we have a huge presence on youtube. some of the best youtube channels in the world are under our moon bug banner under the candle media company and we think it will fit in very well. it's 6 to 11, as you can see here. it's a character universe invented by what i think is one of the foremost social media entrepreneurs that we've ever seen and social media is really where our ip starts. it starts on youtube. we expanded to streaming services with filming the tv life and you can see the product behind me here in the video. it's a content to commerce play a

joining us now, our political commentator peter spencer, and former labour adviser kevin mayer, peter say dire, could you just spell out to people how dire dire is ? dire dire is? >> well, i mean, you guys look lovely and in your saint patrick's day gear and most certainly you have the wind at your back, but most certainly rishi sunak does not. and napoleon , things didn't end well napoleon, things didn't end well for him, but he did make the point that morale is three times as important as firepower. well, frankly, morale in the conservative party, it's hit rock bottom and it's actually below rock bottom. and that is the real problem for rishi sunak as he looks down the barrel of catastrophe now. okay there is the talk of penny mordaunt becoming the new leader of the conservative party. i mean, yet another conservative prime minister who hasn't actually been elected. let us, let us, let us, let us go along there and consider what that would mean. would that mean, for example , that all of a sudden example, that all of a sudden hospital waiting lists, if evaporate, would it mean, for