it was new launches by james charles and kiley jenner it's not just that it's a he. he's redefining the way makeup is used. >> for women or men? >> for both. which is interesting >> so all of a sudden you have this situation developing where you're attacking these different markets and getting growth and getting called out on earnings reports. >> it's the best performing stock since the very bottom of the s&p 500, alta beauty. >> some analysts point to it gaining meaningful market share. >> tied to j.p. penny. >> we won't talk about cody. >> let's talk about collegeed a major leagueses. the scandal is casting a spotlight on one of the fastest growing industries in education. the college consulting business. there are 8,000 private educational consultants in the u.s. right now that number is 4 x from five years ago. you've been reporting anthony today. we're talking about 1,000 bucks an hour. >> this is a booming industry. part of it colleges, the acceptance rate is solo, under 5% from many of these top schools. the process is so opaque it is unclear what it actually

kiley jenner making history on forbes' world billionaire list. five on the list, right after this. ♪ money, it's a hit. ♪ don't give me that good, good, good bullshit. to be nobody but yourself in a world which is doing it's best to make you everybody else... ♪ ♪ means to fight the hardest battle, which any human being can fight and never stop. does this sound dismal? it isn't. ♪ ♪ it's the most wonderful life on earth. ♪ ♪ it's the most wonderful life on earth. comcast business built the nation's largest gig-speed network. then went beyond. beyond chasing down network problems. to knowing when and where there's an issue. beyond network complexity. to a zero-touch, one-box world. optimizing performance and budget. beyond having questions. to getting answers. "activecore, how's my network?" "all sites are green." all of which helps you do more than your customers thought possible. comcast business. beyond fast. ♪ money, money, in a rich man's world. ♪ money, money, money. always sunny. maria: welcome back. forbes magazine releasing its annual worl

david: the "forbes" magazine is out with their youngest billionaires. 21-year-old kiley jenner is worthest billion air ever. she is just 21. mark zuckerberg was 23. david: it's the self-made part. she comes from a family that's world famous. >> there are so many people on this list that got a helping hand whether it's going to an ivy league school. but she didn't inherit the business and she created it herself. >> how much heat are you getting for this. but that family has marketing down to a t, social marketing down to a t. >> money for nothing and clicks for free. this is a selfie billionaire. she made this fortune spending basically no imloin, pumping her social media following which is huge largely because of her social media ties. >> i have no problem calling herself-made. i have no problem with her success. go get that money, girl. but i have a problem calling her a billionaire. i looked at the number on her business. i looked at the type of business, consumer products. i'm nowhere near a billion dollars. so how did you come up with this methodology based on the fact this is a lic

there has to be different degrees of self-made if self-made -- >> i am sure they fully realize kiley jennerly realizes she's extremely blessed, and had a big -- >> had a boost in life? >> yeah. >> right. >> kim had the boost, but -- i'm just saying -- definitely. >> did you say boost or caboose. >> i said boost. >> i didn't know what you said. i feel so incompetent. >> i think we should move on before we get in trouble. >> i think so. >> oh, goodness. thank you, will, for being here. >> always bringing the trouble. >> always bringing the trouble. thank you, will, for being here. thank you, will, for being here. .thank you, will, for being here. thank you, will, for. >>> it's time for "this happened." imagine you're in florida and then something crazy happens. >> oh, so every day? >> yeah, right. >> this time, it is a gator. a huge gator that was probably some sort of huge dinosaur that was left behind. that's a gator seen at the villages as a guy was on the golf course just trying to live his best life and he stopped and caught this monster of being on camera. >> i would stay, far, far away

kiley cosmetics? "forbes" says kylie jenner was a 21 or 22-year-old billionaire. ong with retail in the past, if you had a brand or were a maker or you had a product in order to get through the hands of consumers you had to go through intermediary typically a retailer who sold your products. kiley if she existed 50 years ago, if she had idea for lipstick, she would go to third-party retailer to have them sell to the consumer. with shopify, e commerce an disinterrated the retail model. she can quickly reach hundreds of millions of dollars of sales and reach all the fans and people that look up to her and sell directly to them. she has built an incredible business on shopify. you mentioned al bergs earlier. this is incredible shoe company would sell to shoe retailer to sell to consumer because of shopify, nicole miller, steve madden can go to the direct consumer of products. not only better retail model because makers and creators can sell directly to the people that want their products but it also means they can do really good things in the world. look at chip and j

kiley is authentic or not. the fact of the matter she is in long line of self-made rich people in this country and i think that is the ultimate story. >> absolutely look, kylie jennermit me of american dream. he came from nothing. started a company. had a passion. nobody talks about the friday nights, saturday nights, i can't meet you, go to football game because i'm working. there is lot of work. people have to realize that. there are millions of dr. mccready's out there in the u.s. they are trying, working hard in small businesses. they may not have the same success is other people had. people won't have the same success as kylie jenner. but kylie jenner, i think she is self-made. look at "forbes" top 10, "forbes" top 10 global wealth, seven of the top 10 in the u.s. are in the u.s. all seven are self-made. this country is the best country in the world for creating wealth. bottom 10% of poverty in this country are wealthier than 70% of the rest of the world. they're wealthier tan most of the top 10% of rest of the world. all we hear about income inequality and wealthy are too wealthy. charles: on that note, hal, i think we can generate even more wealth. so ironic