. >> reporter: 29 year old kjerstin gruys is living her life mirror-free. typical teeth brushing, but a curtain oscures the view. makeup is applied by instinct alone. >> that's pretty much it. >> reporter: driving to work requires quick glances in the mirrors, but peeking at her own face is not allowed. >> i just put a post it note over it as a reminder. >> reporter: in a world obsessed with image, kjerstin is obsessed with its opposite. she's decided not to look into a mirror not for a day, not a month, but for an entire year. >> reporter: i gotta tell you, say, it takes a lot of nerve, you're on national television, and you have not looked in a mirror? >> i'm curious about what i look like! i have no idea what my haircut looks. >> reporter: you look great. >> i'll take your word for it. >> reporter: it's an unusual experiment, an attempt, she says, to save her self esteem. she's in the process of wedding planning, the day brides hope to be at their most beautiful. but to avoid fixating on perfection, six months before her wedding, kjerstin launched her pr