beth seidenberg of kleiner perkins, our guest host of the hour.e will be back with the latest in the book battle next on "bloomberg west." ♪ >> welcome back to "bloomberg west." i'm emily chang. the world's largest long time -- online retailers making an exception to the book locking and accepting orders for the latest book from j.k. rowling. five are still showing out of stock messages as amazon seeks a bigger cut in e-book rices. we turn now to our wiring the world series looking at how tech is shaping the future of health care. if you hang going to the doctor, there is an app for that. in the process of launching technology letting you diagnose medical problems from the comfort of your living room. sam grobart takes a look at three of these companies. like certain technological breakthroughs have a way of making our lives seem more like science fiction than reality. think about the first time you've ever used a smart phone or see someone use microsoft xbox kinect. the future is happening right now. these giant leaps of already changed the way t

kleiner perkins and beth happen to be one of them. they just have a very unique perspective. even very health care oriented investor typically don't understand the space we're in because it's historically being an operational problem, not really an investment category. there are huge dollars to be shaved here, so we're just so pleased we've had a firm like kleiner that has this expertise. >> beth, how do all of you keep the different kinds of investments you're making all moving in the same direction, one coherent strategy? >> yeah, well, one of the things is we work as a team, and so, i'll sit down and with jason, for example, one of our partners ben gordon who runs our product and design work and work with jason. he's in there working with jason on prada, and john, who was on your show is working on design. we have mike abbott who ran all of the engineers at twitter who is helping jason scale his organization. so it's really a team effort and they say it takes a village, it takes a village to make a difference in health care. >> all right. our guest host for the hour, jason

. -- kleiner perkins, blackrock and others. uber will use financing to expand its operations. today marks the 30th anniversary of one of the most popular games ever. tetris was designed by a russian scientist who worked in a soviet computer lab when he came up with a puzzle game. the game has millions of paid mobile downloads and is on 50 different platforms. to the lead story of the day, the fcc created creating internet fast lanes, netflix has no plans to back down and is fighting with verizon over internet speeds. some say netflix will continue to display on screen messages and blaming internet providers for slow-moving videos. this comes after verizon sent netflix a cease and desist letter, demanding they stop displaying the message blaming arises credit network for the videos loading slowly. in verizon lawyer wrote -- "there is no basis to assert that issues with respect to playback of any particular video session are such available solely to verizon." we have jon erlichman in los angeles. is this really verizon's fault? >> clearly. broadband service providers are not kee

kleiner perkins now getting in.his is a big hope in silicon valley, also a company google has put its own money into, so people see it as live with google which is a good thing. but it's a company that is also facing a lot of haters around the world. most especially regulators on who are not excited about some technology company coming and changing up something that is a key piece of infrastructure. >> but that is if not the biggest overhang. it's fraught with regulatory risk. whatever you think the prospects are, whether you make the case that $17 billion is justified, just filed until a number of major u.s. cities don't let them operate. then what do you do? >> that's already happening. they're not operating in miami or they just started. not operating in las vegas. they have issues in vancouver. they have fighting regulatory bott battles all the time. but they have shown a willing f ness to fight the battles and push through. they have a point about the regulation.and push through. they have a point about the reg

. >> kleiner perkins has a hundred 64 pages. single slide and i underestimate the international expansion of these toys. how is apple doing internationally as a go into this new product cycle? interestingly, as it relates appleernational growth, has done fairly well. the iphone sales growth, you can watch it expand over the last few years as they added countries. china has a much more difficult a much more difficult place for apple to enter. there are a lot of different competitors, principally. china has its own homegrown smartphone business. it has been interesting to watch the way apple has toyed with and really not had a lot of success at lower price points, even in 5c. theire fiv lower-cost model didn't do as well as they wanted. when they finally do get around to announcing an iphone six, which probably won't happen today, but certainly is on the table, is what they will do with a lower price point of the older phones. will the older phones effectively become the subsidized, lower cost version of the iphone? you have a sha