for the new york strip we have seasonings based on kona coffee.rocess? >> they can be cooked differently. the loose likely to dry out -- >> is going to have the most fat. >> there are some differences. the leanest is probably more friendly to the lower degrees of doneness. here i've taken brown sugar, salt, smoked paprika and combined it for the filet mignon and plop it on the grill. >> hey, hoda can do that. >> here we have the kona sirloin. making the seasoning is simple. based on the kona coffee, a little parmesan, freshly ground black pepper, salt, little bit of dry mustard and just a little bit of sugar. >> you're not helping us out in the caloric department. >> do you rub it or roll it in? >> roll just like i did. >> how long does this guy have to cook on the grill? >> this guy already cooked. >> depending on the temperature of the grill, probably will cook a steak this size about 15 minutes for medium rare. as we are grilling what we do here, this one is done. >> i wish we had more time. >> we have a great singer coming up. we only had two