deejay kool herc. three men who created the soundtrack to the whole wide world.o they nod at each other, lament or just laugh? at the absurdity of it all. hip-hop, it came from nowhere else. it could have come from nowhere else but the bronx. ♪ i took a walk in this beautiful world ♪ ♪ felt the cool rain on my shoulder ♪ ♪ found something good in this beautiful world ♪ ♪ i felt the rain getting colder ♪ ♪ ♪ sha la la la la ♪ sha la la la la la ♪ sha la la la la ♪ sha la la la la la la >>> this is the bronx. you've probably heard about it. you may even have a pretty solid image in your head of what it looks like, what it is like. or maybe you can't picture it at all. the south bronx sounds familiar as a bad thing. and the bronx at one time was said to be burning, wasn't it? for the most part, the bronx is overlooked. the never visited borough in new york city, which is a shame, because the bronx is a magical place, with its own energy, its own food, vibe, and rhythm. you've been to brooklyn. maybe it's time you took a look at the bronx. >> in august of 1973, the s