brian: let's look at what joseph kraft look like. our audience can ask themselves, do you remember joseph kraft? [video clip] >> i would like to ask you as sacrificesead, what are you going to call on the american people to make? what price are you going to ask them to pay to realize your objectives? carter, if governor you felt it was appropriate to answer that question and your comments as to what price would be appropriate for the american people to pay, i think that would be proper. he was only 62 when he died of heart failure. why was he such a big deal? michael: beats me. he was very good at articulating mean, buthat sounds -- there are a few of us at any given time who have the reputation. he was one of them back then. he was like tom friedman or dowd, dowd -- marie someone of that ilk. so, because there are met -- reputation after spread around. brian: in your book you're talking about that you still have your marbles and when it's all over, you say the rules of competitive cognition are simple. the winners are whoever dies w

in this case, if you want to see how stage kraft is doing as we get into the general now, john king'sk is fantastic. >> thank you, carl. >>> and apple's ceo tim cook is sounding off on the government in his exclusive government with jim krcramer, and more on that coming up. >>> apple ceo tim cook talking about the government and the 2016 e e lek is shun in an exclusive interview with our jim cramer, and this is what he had to say. >> i think that government in general has gotten quite dysfunctional in the u.s. in some other countries as well. and so, what that does, i believe is to put more responsibility on the everyday citizen and companies to help p promote change and improving things. i don't mean to play a government role, but it is not just government who can change things. >> jim also talk to cook about his relationship with the late steve jobs. take a listen. >> i had incredible love and respect for steve. and i think that there has never been anyone like him, and belie believed in the unbelievable. >> and apple trading down about 10%. and i don't think that anybody would disa

brian: let's look at what joseph kraft looked like. our audience can ask themselves from the remember joseph kraft? i remember when i first came here he was in the paper a most every day. [begin video clip] >> i would like to ask you, as you look ahead in the next four years, what sacrifices are you going to call on the american people to make? what price will you ask them to pay to realize your objectives? let me add, governor carter, that if you felt that it was appropriate to answer that question in your comments as to what price it would be appropriate for the american people to pay for a carter administration, i think that would be proper. [end video clip] brian: he was only 62 when he died of heart failure. why was he such a big deal? michael: beats me. he was very good at articulating the -- well, that sounds mean -- conventional wisdom. there are few journalists at any given time who have the reputation. and he was one of them back then. he was like tom friedman or maureen dowd, someone of that ilk, that level, only more so, be

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amazing for over 100 years like kraft has,cious natural cheese you learn a lot about people's tastes.ey, what do you want for dinner tonight? oh, whatever you're making. cheesy chipotle pork quesadillas? mmmm... ravioli lasagna bake? yeah, i don't know... grilled white chicken... grab something rich, sharp and creamy. triple cheddar stuffed sliders. sold! we aim to cheese! kraft natural cheese: we make cheese for how you love cheese. >>> time >>> time now for our hits and misses of the week. start us off. >> bernie sanders just won a battle to have five of his people put on the democratic party's national platform writing committee, and what a crew it is, paul. >> among the people bernie has chosen to author the party's official positions this summer are the infamous professor and social justice activist cornell west, and extremist who want to stop all oil and gas drilling, and james zogby. they say honesty is the best policy. if that's the case, i want to give bernie a hit for being totally up front about the agenda he wants to put on his party. >> big miss for yale. the associate ma

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brian: let's look at what joseph kraft looked like. [begin video clip] , as would like to ask you you look ahead in the next four years, what sacrifices are you going to call on the american people to make? what price will you ask them today to realize your objectives? if you felt that it was appropriate to answer that question in your comments as to what price they would be appropriate for the american people to pay for a carter administration, i think that would be proper. [end video clip] brian: he was only 62 when he died. why was he such a big deal? michael: beats me. was very good at articulating -- well, that sounds mean -- conventional wisdom. journalists at any given time who have the reputation. and he was one of them back then. friedman ortom that level,hat ilk, so, because there are more outlets, more reputation you have to spread around. brian: in your book, we were talking earlier about still marbles, you write that the rules of competitive cognition are simple, the winners are whoever dies with more of their marbles. whe

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kraft natural cheese: we make cheese for how you love cheese. >> jimmy: ryan gosling!ase don't go to see "angry birds". that should have come out five or six years ago. a little late. >> i don't have a beef with them. they can't come on the show, can they? >> jimmy: they did not. you have a clip from the film. you need to set this up in some way? >> let me ask you this. do you really want to see a clip? [ cheers and applause ] >> jimmy: i think it helps for the people to give them a sample of what the movie is. >> then if you do see it, maybe we could just act out the clip. [ applause ] >> jimmy: okay. all right. >> what do you say? >> jimmy: i'm totally into it. where are you going? your mike is hanging off of your very tight pants. what if he never comes back? oh, here he is. look at that. oh, okay. all right. very good. you got a cookie jar? >> yeah. i got props and i highlighted them for you. >> jimmy: oh, a part for me. great. awesome. okay. >> i think we need an audience member. [ cheers and applause ] >> jimmy: whose role are they playing? >> they're going to pl

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