we're joined by the duo behind i mom so hard, kristin hensly and jen smedley.an amazing story. just explain quickly how it began for those who aren't familiar >> we became friends a long time ago, and then we became wives and mothers. and then co-conspirators, commiserators in this parenting thing. then over wine one night we were like, i think we should put this on the internet. we were cracking each other up >> this was just 14 months ago that you started uploading these? right? that's the amazing thing to me with this. you guys were actresses and comedians already. started this 14 months ago it seemed kind of late to the game now you're touring with this idea are you trying to make money of o of social media or is it more marketing for what you really do >> oh, we're trying to make a lot of fat cash in any way we can. >> and quick >> because i'm tired i am working hard and i am tired. no honestly, like when we started this idea, i think that more than anything it was our idea that there was just this need. there is a need for content that felt light-hearted,

carl >> congratulations have fun tonight >> thank you so much >> thank you >> jen smedley and kristin hensly from i mom so hard. >>> let's get over to wapner and "the half. >>> welcome to the halftime report i'm scott wapner our top trade this hour, sacking goldman. the stock getting a rare downgrade today as another influential analyst calls for a dramatic shakeup at the firm, including -- get this -- the ouster of ceo lloyd blankfein. let's begin with kbw's call of the day, a downgrade of goldman. it is to neutral analysts cutting the price target there by $30 as well. comes on the heels of a disappointing quarter that saw the firm notch its worst ever results in the commodities business they say this is kbw's note today -- we have more questions than answers about the franchise's health at this point in time. should we? >> well. >> -- you take one quarter >> two quarters of bad trading yeah, we can ask the question. i think the question is a little bit bigger than one or two quarters this is a firm that over decades has had a little bit of a tug-of-war going between investment banking on