at north carolina, one of the items that gets a lot of mention is a recruiting letter that coach krzyzewski sent michael. michael has great respect for coach crzyzewski. we're very fortunate. michael is a great ambassador of the university of north carolina and certainly one of the greatest players of all time, not necessarily as a tar heel, but all of nba history. basketball is important not just at unc, but in this state, in this region, certainly in our community and definitely here on campus at unc. the acc has grown. it was called tobacco road because so many of the programs were based here in north carolina. it's part of when you come to school at north carolina a lot of if people that come here come because they want to be part of carolina basketball, carolina athletics in general. athletics is important. it's not the primary reason people come to the school. getting a great education is always going to be the primary mission at unc, but basketball is part of the fabric of this community. it's part of the fabric of life in the acc and people do take it seriously here at north carolin