they will say to person, do you want to find out about kynec. there's very little political discussions when people talk about it in those terms. >> one thing, thomas. >> jump in. >> absolute favorite story about obama care comes out of kynect. there was a state fair in kentucky, i think it was the one mcconnell and competitors, tea barty were going after each other. there was a booth and he came topgts information. he said with the reporter standing there, this is great. we're going to show obama administration kentucky can do something much better than obama care. this guy was sitting there deciding he would sign up for obama care exchange to stick it to obama. people that don't like it or even do, senator boxer mentioned, covered california, there's nothing called obama care. there's cover california, kynect, washington state health care finder. all these state branded things. whether people think they are doing it for health care, because they like obama, or show their state can do it better, they got reasons to sign up. >> what was the fest