>> you are correct that we are looking specifically at the la boulange chaer chain. they are a formula retail. their 12th establishment. we are not looking at the large are parent or ownership of it. there has been discussion about it incorporating at parentage and who owns the company considering that as a factor in determining whether or not something is formula retail, however that is not in the planning code. >> you are saying that if mcdonald's owned a company called something, and it had 12 outlets in san francisco, we would be considering that only owned separate? >> yes. it's about the physical characteristics of it because we look at the signage and trademark. those are all the characteristics we look at to determine whether something formal retail. if it's owned by starbucks or mcdonald's. whether or not. it's not in the planning code. there has been discussion about broadening that. that maybe it's a one op or two, that it maybe owned by a formula retail or a company that owns formula retail establishments and people would like to consider that formula ret