not in lacey's case but there is a tremendous amount of flirtation. intimation that the possibility of a relationship exists. and that's a powerful allure. think about it. a high school boy, 17 or 18-year-old, on essentially a weekend date with a 21 or 22-year-old girl. it's a very power will. kind of like a secret weapon that these schools have. >> brown: an its's under the-- well, it's known by the norths in this case. >> oh, absolutely. the schools, you know, the hostess programs are integral parts of the athletic departments in many ways. and certainly in the media guides, they're treated as these sort of inert but outgoing aspects of the program. when, in fact, particularly in conferences that are so competitive like the sec, they are crucial to getting these recruits to commit. >> brown: what is striking is that in so many of these, the people you talk to, everybody you talk to, really, coach, college presidents and so on, knows that something is wrong. and yet it continues. >> you know, i've likened college football to a runnaway train. and i t