>> jimmy: how many lanyards are you wearing right now? >> guillermo: 299. >> jimmy: 299 lanyards.im is here from the guinness book of world records. she's an official official, correct? >> that's correct. >> jimmy: what is the world record for most lanyards worn? >> guillermo's here to inaugurate the perfect record for south by southwest. >> jimmy: so there is no world record? >> he needs to put on at least 300 lanyards at once. >> jimmy: who decided 300 was the right number? >> we did research into similar records that we have and nearly that many has been achieved with neck ties so we figured with lanyards this makes a lot of sense. >> jimmy: interesting. so i have a lanyard here in my pocket. you're saying that if i put this, the 300th lanyard, around what's left of guillermo's neck, he will become the guinness world record holder? >> yes, sir, that is the record-breaking lanyard. >> jimmy: guillermo, are you ready to make history? >> guillermo: ready to make history! [ cheers and applause ] ♪ >> jimmy: congratulations. thank you. guillermo, wow. please don't ever say we don't

it's a [ bleep ] lanyard, i didn't even know the dogs are supposed to have a lanyard, okay?t's a joke for dogs to have a lanyard, just be downtown -- >> sal: if this was a joke i would say, why do police officers smell? because they're on duty. >> okay. >> sal: it's all about "jimmy kimmel live," because you're on right now. >> [ bleep ]! oh, man! [ bleep ]. >> sal: it's a music event, south by southwest. >> can i get a picture? >> sal: no. get lost. [ cheers and applause ] >> jimmy: we have a good show for you tonight. music from zac brown wand, adam carolla is here, be right back with chelsea clinton so stick around! [ cheers and applause ] ♪ it's a significant improvement over the infiniti we had... i've had a lot of hondas... we went around the country, talking to people who made the switch to ford. the brand more people buy. and buy again. all-wheel drive is amazing... i felt so secure. i really enjoy the pep in its step... that's the ecoboost... the new image of ford now looks really refined. i drove the fusion... and i never went back. escape was just right. just anno

if the aliens landed this week, they'd think south by southwest is a place where people with lanyardsto reproduce. it's also, by the way, a great place to get tote bags. i've been here four days. i have so many tote bags that i will forget to take with me to the grocery store i don't know what to do with them. i need a tote bag to tote my tote bags in. between the beers and the lanyards, it's a miracle smi of you are hooking up on today is the day when all of the conferences overlap. they make everyone go to the high school auditorium. they call it convergence day. any moment now arnold schwarzenegger is expected to pop out of the time portal to try to prevent convergence day from happening. all over town tonight you can see rock, country, jazz, rap, blues, and if all those are sold out, you can see world music. there are so many great bands here to see through the iphone of the person recording in front of you. there are more than 2200 music acts in over 100 venues. and there are a lot of new artists. it's just about impossible to know all of them. but that doesn't necessarily stop p

you're wearing so many credentials that your neck is getting a lanyard burn. >> lanyard burn. >> sethsn't what i meant by that. >> sorry, i'm doing my best. >> seth: that's okay, "chappie." [ laughter ] hey, south by southwest, get out of the sun. ya burnt! robert durst, you a creep. [ light laughter ] i don't know what's crazier, that you killed three people or that you talk to yourself at the urinal. [ laughter ] also, could you look more like a killer? when you go to the barber, do you just say give me the murderer? [ laughter ] i don't know what's deader, your victims or your glassy stare. also, if you're going to say you killed three people, maybe don't agree to do a documentary. seaworld didn't volunteer to do "black fish." just lay low for a while. skip the publicity tour. durst, ya durnt. [ applause ] up next, renovation shows. you show us the before and after and guess what? that's all we want to see. i don't need the 40 minutes in the middle when a couple with no design experience questions a gay man's clearly superior choices. [ laughter and applause ] and designers, you wa