lemonis: the recipes? erica: yep. lemonis: the flavors? erica: yep. lemonis: the process?rica: yeah. lemonis: what did you not come up with? erica: i came up with everything. lemonis: okay. erica: and this is my mom. lemonis: how are you? mom: how are you doing? lemonis: nice to meet you. what is your name? lamarinette: lamarinette. lemonis: what is your role here, like, in the business? lamarinette: i do mail orders. lemonis: mail order. lamarinette: i'm a receptionist. i drop off delivery. erica: complain. lamarinette: what else -- she says i complain. lemonis: okay. we got to find a table to sit them down at. why don't all three of us do it? and i want to line up all the flavors in each row, okay? all right, so... wait a minute. wait a minute. this is too much. erica: oh, we're missing one more skew. sorry. lemonis: okay. i mean, there's so many, you can't even keep track of them. so, 3 sets of grits, 17 types of waffle and pancake mix... erica: yep. lemonis: ...3 types of bacon rub, 2 types of chicken mix, and one type of syrup. erica: yep. lemonis: there doesn't seem

lemonis: how old are you? cory: 13. lemonis: really? cory: yep. 13. lemonis: you're not 30? cory: no. i'm 13. lemonis: are you sure? can i see your i.d.? it's very common in small businesses that the business doesn't necessarily have an office yet. they work out of their home, so lisa, cory's mom, invited me to go back to their house where they run their business. cory: all right. thank you. bye. hello. lemonis: how you doing, buddy? cory: good. good. good. lisa: hi. lemonis: thanks for having me over. lisa: yeah. this is my el caso. lemonis: your el caso. there you go. lisa: this is where it all started. you want to show him your room? show him your room. cory: yeah. this is my room. this is my crazy room. lemonis: is that you? cory: yep. lemonis: how old were you there? cory: 2 or 3. lemonis: 3? lisa: yeah. lemonis: then what's all this? cory: this is goals. lemonis: talk to me about these goals. do you mind? cory: mm-hmm. lemonis: walk me through them. cory: some of them we didn't get, and then some of them we actually got. so, like, a car we got. so we want to get a stor

-lemonis: okay. lady: i never understood that market. we had mill valley, california. lemonis: [ laughing ] and why didn't it work? please, don't say because you didn't know the market. lady: that is what happened there. lemonis: jeans isn't barbecue. it's not that complicated. whether this is cleveland or the most fascinating city in america, it's jeans. really. so three stores left today. lady: yes -- san francisco, chicago, then dallas. lemonis: what was the worst year? lady: i believe 2013. and we did like $8 million on the top line, -but we had losses. -lemonis: how much was that? lady: $396,000. lemonis: and that was with 13 stores? lady: that was with the whole engine running. lemonis: ah. in 2013, lady did $8 million in sales across 13 stores but lost close to $400,000. that's because only three of the stores were actually making money. and the big problem was they weren't making enough money to keep the other 10 open. and so the only solution was to keep those three and say goodbye to the re

lemonis: okay. mike: want you to meet marcus lemonis. lemonis: how are you? i'm marcus. paul: thank you for joining us here. lemonis: absolutely. how do you share roles and responsibilities? paul: operations for me. i have restaurant background. lemonis: what are the numbers here? paul: we're doing $4 million. -i can go back and -- -mike: no, we weren't that high. -paul: don't think so? -mike: nope. paul: we did, yeah. lemonis: so the numbers aren't crystal clear? -paul: yes. -mike: yeah. lemonis: i don't know what just happened. paul answers my question, and then mike says he's wrong. and quite frankly, they both look totally lost. -how many stores exist today? -mike: there's five stores. bob farrell started the company back in 1963. when we started the company, he came up to the opening. he goes, "guys, you did it. -this is farrell's." -lemonis: oh, that's awesome. paul: my uncle would take me to farrell's growing up. and farrell's is part of families. it was part of mine, and it's part of millions as they grow up. lemonis: lot of childhood memories. mike: when we clos

lemonis: i'm marcus. nice to meet you. adelo: mr. lemonis, i mean. lemonis: no, marcus. adelo: oh, marcus, okay. lemonis: nice meeting you, adelo. adelo: nice meeting you. lemonis: this is a big place. adelo: it is. lemonis: what's all the wood for? adelo: we actually cook carne asada ribs and chicken. this is the wood oven. lemonis: oh, so you literally do it like a straight-up campfire. adelo: yeah. and this is it. this is our kitchen. i have this passion to cook. and i've been in the cooking business since i was 14 years old. i love it. you know, we're -- we're not the tex-mex kind of place. lemonis: yeah. adelo: we're more authentic. and we want to keep it that way. lemonis: yeah. adelo: the articles always talk about how authentic it is. this. this is when we first opened. lemonis: where did you get the money to open this? adelo: i worked 3 years. lemonis: saved up money. adelo: and saved all that money. i used to sleep for 4 hours. i had my route at 18, my produce route. lemonis: so you were delivery. adelo: yes. then i also had a full-time job as a deli clerk from

lemonis: my name is marcus lemonis. on my show, "the profit," i invest my own money in all kinds of companies... everything's going to change. everything. ...and help turn their fortunes around. marijuana isn't my thing. i've never even considered investing. is the business easy for you? andrea: hell no. there's nothing easy about this industry at all. lemonis: but the market here could reach $6 billion, and that's impossible to ignore. adam: we have this opportunity to create once-in-a-lifetime, multi-generational wealth. lemonis: the risks are huge. you're in a room filled with what the federal government considers illegal. jeanette: that's what makes it more exciting. lemonis: but so are the returns. what's the end goal for you? dan: selling my company for $120 million. lemonis: i'm here to take you on a journey and show you where the profit is in pot. ♪ ♪ i'm here in desert hot springs, california. now, many of you have probably never even heard of it. it's the forgotten son, the neighbor, to palm springs, where the

lemonis: okay.we had a handshake, and we had agreed to the terms of the deal, and i had spent time and money. but they were no longer interested in honoring our deal. pete: i can tell you right now, we are not gonna iron out those deal points -- no way. lemonis: you're asking me to throw a million dollars in and be subjected to whatever fate you decide. "go stand in the corner, and shut the [bleep] up." that's essentially what you're telling me to do. steve: we don't like the fact that you can say no. lemonis: i don't see it working. steve: then, we can just [exhales sharply] if you want. lemonis: yeah. steve, honestly, you kind of [bleep] me all along the way. you just did. i walked away, and while i was out the $105,000 i spent, i managed to get the 3-d printer returned. people ask me all the time how it feels when people take my money or the deal falls apart. look, it stinks. i work hard for my money. and i didn't always have money. and so the money that i do have, i take very seriously. -hey! go

lemonis: hello? -justin: hello. hi. -lemonis: hi. -justin: how are you? -lemonis: i'm good. i'm justin. lemonis: justin, how are you? i'm marcus. -justin: that's ray. -lemonis: nice to meet you. -ray: hi. -lemonis: hey. -how are you? i'm marcus. -ray: good. -nice to meet you, marcus. -lemonis: nice to meet you. so is that what ray and jus is? -ray: exactly. yep. -justin: that's right. -lemonis: okay. -justin: it's a little bit of a play on outrageous. -lemonis: okay. justin: jerseys and crazy stuff we make. lemonis: they don't seem so outrageous. justin: if you wear it to the store, people kind of look at you funny. lemonis: you guys have, like, a boat dealership in your garage. justin: yeah, that's my boat and his boat. ray: my roomate-in-college's boat and then two other rentals. lemonis: you guys do a lot of fishing, obviously. -justin: as much as we can. -ray: yep. [ laughs ] ♪ justin: we are kind of geared towards the fisherman and the boater. -sun-protection designed. -ray: completely custom shirt. so, this starts as plain white fabric. lemonis: so a customer calls you

lemonis: yeah. paul: it's a lie. lemonis: okay.er from the bank of him authorizing me to close that account. lemonis: do you have that letter? paul: i do. the day before he resigned, and i have some e-mail backups, too. what he presented to you a couple of days ago i knew was wrong. lemonis: hello. so, mike, you know, paul came by and brought me a bunch of files and a bunch of paper. paul: and what you brought a couple of days ago was not true. i didn't have the proof. you do this to me time and time again. mike: well again, you've got documents there. i've got e-mails. let's take a break. lemonis: no. mike: i've got e-mails. lemonis: just deal with this issue, please. well, i'm just saying. all i can tell you, paul, all i can tell you -- paul: first, it's not the financial stuff. you brought that up again on monday. that's a lie. mike: paul, i'm not gonna go back 6 months and try to remember... there was so much that's happened. i don't know. lemonis: he did not defend himself, as usual. he's bringing this letter to the table now

lemonis: okay. lemonis: grace, thank you so much.n full swing, and the only thing that i can think of is that maybe i made a mistake with this guy. ♪ it's been about 10 days since the grand opening, and i'm back in chicago at work. [ phone rings ] hello? then i get a phone call from somebody in milwaukee. grace: marcus? lemonis: yes. grace: hi, marcus. this is grace. lemonis: oh, hey, grace. how are you? grace: well, i kind of wanted to keep you in the loop of what's going on. my employment at the soup market has been terminated. he walks in and says, "you are fired for insubordination." he said, "you need to go now. you need to go now." and i refused to accept that. i said, "no, i'm not going to leave." he took out his phone, he dialed 911, and he had the police come and escort me out. lemonis: literally, the police came? grace: literally, the police came. lemonis: after all of this, now he fires her? grace: i want to give you a little bit of a back story because, unfortunately for him, he does have the eeoc hanging over him. two ye

lemonis: really?iordano: when i started 7 years ago, i just opened a small store, half this size, in jersey city. my rent was 500 bucks, and it was the last 500 bucks i had, so i designed 12 hats. lemonis: you opened a store with 12 hats? giordano: with 12 hats. that sold in less than a week, and so i took that money and made t-shirts, and then by the first month, not only did i have the rent, i had more money to dump back into the company. and... -lemonis: that was a good move. i will tell you something. i am genuinely impressed by the creativity in here, but it still has t have a point of view, and i feel like that point of view is close, but i see something that has mainstream possibility. i like raw talent, and i need to stress the word "raw." what's the name from? -giordano: faded royalty. so, basically, if a king has two sons, youngest son is faded royalty. he's still royalty, but he doesn't have the pressure of being king. we're rebels in the fashion business. we do what we want. -lemonis: okay

lemonis: tonihow are you?profit"... ...an actress comes home to ohio to build a health and home-goods brand. monica: i would make all of my own essential-oil products with my dad, with my sisters. lemonis: you've seen real results from this product, and other people have, too. but several years in, there's no happy ending in sight. monica: i am crying more today than i have on seven seasons of "parenthood." lemonis: she won't let her team make decisions, even though she lives and works thousands of miles away. caity: you think i'm going behind your back. i don't know how long i can do it for. lemonis: she is resistant to every change... monica: i hate it. lemonis: ...even though the business loses almost $100,000 a year. you're throwing money into the trash right now. and now the stress is pulling her family apart. monica: [ voice breaking ] anybody who wants to support my mom, [bleep] go for it. lemonis: if i can't convince her to trust my process, monica potter home may be at risk of closing forever. monica:

-lemonis: 10 days? -joe t.: more than that. -lemonis: 100? -joe t.: no. -lemonis: 30?re. -lemonis: 60? -joe t.: yeah. -lemonis: 60 days? -joe t.: yeah. lemonis: there was 60-days time between you terminating the person and you stopping your communication with her? which means, joe, that it still happened inside of the window that you and i were partners. this discussion is about you making a decision that put the business in jeopardy. joe t.: i know, that's what you're saying. lemonis: you put your partners in jeopardy, you put me in jeopardy. why did you fire her? joe t.: she was being evaluated over time, and so was everyone else. lemonis: when i first got there, you never said to me, "there's a list of employees. they're problem children. i'm having to coach them." joe t.: i am not the person who's gonna say, "hey, i'm done with that person." i'm going to try to put them through my training program and see what i can do to make them better employees. lemonis: did you do that with the young lady? joe t.: as a group? absolutely. lemonis: i'm not saying as a group. we'

lemonis: need water? gladys: [ speaking spanish ] lemonis: they check her pulse.l signs are harder to measure. ♪ a few words of encouragement go a long way. [ speaking spanish ] as the days without power or water wear on, some people are losing hope. depression, anxiety, and suicides are on the rise. gladys can't walk. she suffers from high blood pressure, arthritis, a respiratory disease, and on top of all that, she smokes. aspirin can help to prevent blood clots. [ speaking spanish ] as you guys see someone like gladys, that could be our grandmother, our mother, our neighbor, like it was hard for me to be there. yeah. honestly, how do you do it? breathe, in, suck it up, and do the work. for me, it's more personal, because it's my island, that these people need me more. lemonis: the scope of the disaster is hard to grasp. with no power, hospitals struggle to treat patients after the storm. the official death toll stands at 64. but the actual number is in dispute, and may be far higher. almost half the people here have limited access to medical care, and there's a

lemonis: this farm is their life's work.hey built the house by hand, raised two kids here, and helped put humboldt county on the map. tom: we were people who started this industry. there was nobody growing weed. there was nobody here, marcus. every piece of land was for sale when we started -- you could have bought the whole mountain for a hundred bucks. $36,000 for the whole valley -- you want to buy it -- everything you see? -that's not today. -no. -today it will be $36 million. -yeah. -what did you pay for your land. -[ chuckles ] you don't even want to say? -$9,000. -for all 40 acres. 40-plus acres. this was the poorest county in the united states when we came here. logging was completely gone. fishing was wiped out. this was a depressed area. and so is the depression of this area the reason that cannabis came to be? yes. nowadays there's plenty of competition. get this out of here... but tom and karen still do things way they always have. -come on bella. -and for a couple in their 70s, i got to say, it's very impressive

lemonis: soon the world took notice. lisa: you know, tomorrow we're gonna go to this increasing your chance of getting more clients. cory: of course.

lemonis: tonight on a special episode here's the deal... there's a new sheriff, it's me. ...it's my blueprint for success in business. if you don't like money, don't follow my process. i look back on all the deals i've made... my offer is $1.7 million. ...and the people i've met. how are you? i'm marcus. the biggest triumphs... all: opa! lemonis: ...and the total fiascoes... [ shouts ] guys, shut up! ...and put everything i've learned... -ching-ching. -...into 10 key lessons... we got to come up with a better process. if you don't evolve, you will die. ...sharing some shocking updates throughout. are you the grim reaper, or...? sometimes. after dozens of investments and nearly $60 million spent, this is "the profit," my top 10 rules for success. my name is marcus lemonis and i risk my own money to save struggling businesses. lemonis: we're not going to wake up every morning wondering if we have a job, we're going to wake up every morning wondering how many jobs we have to do. it's not always pretty... everything's going to change. everythin

>> yes. >> so am i, lemonis.o... >> oh. >> it's two greek-- >> so, see, you know how the greeks are, then. >> that's right. i do know how the greeks are. listen, one of the things that i think may be a better angle is for us just to buy the bank's position. so if we just signed a deal to buy the bank's position at $240,000, the economics are the same for you, but they put us in a little better spot, and i want the leverage to have the ability to get something back. when the original borrower took out a loan against the warehouse, he pledged additional pieces of property other than the warehouse as part of the loan. the loan is now in default, and the bank is foreclosing, so when i buy the bank note, i'm not only gonna get the warehouse as collateral, but i'm going to get other pieces of property as collateral as well. my plan is to liquidate those other pieces of property, which will lower my investment from $240,000 to $140,000. >> you are 100% correct. >> do you understand? >> you should. you should! >> to me,

my name is marcus lemonis. and i fix failing businesses.business last year did $50 million of business. unfortunately, we didn't make any money. you guys sell a lot, but there's one thing that you don't do very well. what is that? >> collect. >> collect money. so last night at dinner, i made a deal with alan and howard. and i'm putting in a million dollars. but you know what they forgot to do last night? they forgot to ask me for my money. it's a theme, but it's not funny. because your paychecks and the rent, all get paid when we collect the money, not when the stuff leaves on the truck. there's the money. >> thank you. >> thank you. [applause] >> from this point forward, i'm in charge. the first thing we're gonna do is fix the accounts receivable process, so that i know for sure what meats coming in and what meat's going out. i wanna know how much we're selling, how much we're collecting, and who owes what. we're gonna start by getting on the phone, and calling these customers that owe us money. we need to be paid. and from now on, when we

. >> in this case it will make the freshest lemony juice he ever enjoyed. >> lemons for leukemia. let's do it. >> ooh! >> yes! >> that was pretty cool. lemon squirting all over the place. >> one shoots across the floor. pretty effective. >> the gym is going to smell delightful. part of the challenge is to drink the juice. >> if you make lemonade you have to taste it. furious pete is willing to eat or drink just about everything. >> not bad for one big punch, if you will. >> half drinking, half chewing the lemons like it's water. he puts it away no problem but an important part of the lemons for leukemia challenge is to nominate other people. his nominations? >> i'll call out my nemesis, and also taross the crazy russian hacker. >> they have ten different gadgets to get juice out. >> and my good friend harley. >> keep an eye out for other challenges on youtube. march 1st is the day to try to beat over 3,000 signups in one day. >>> look out, because here comes the snow. >> this is not a planned avalanche. >> see why people below got quite the show. >> what? >>> and how some smooth y

fall off the knee i seen will community if they yield to start at that fashion he couldn't lemme lemony jewish that i'll fix it all in all the old man walked i'll see it but i must look for a ship that the feet she feeds him out of will trina filho offered them fill them not fill feed frequency mendham em if you bought them and for good the head looked even with the jimmy and. been there for mostly michelin on the shores there. was. my name is mary m. to maddy my father was palestinian and my mother is japanese. i grew up in japan and i studied in the united states and i live in paris now i certainly listen to all different kinds of music i like rock and. and popular music as well but very since very very early age i must say since around three or four i tend to fight very specifically was classical music and as soon as i started actually singing classical music myself i immediately knew that this was the way that i can express myself the most and the most fully always very important for me to sing in palestine and also with palestinians abroad as well too because i love i love palestin

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