-lemonis: right.ck now or she was firing me for job abandonment, and i said "it's not job abandonment when i've already put in my time. i've completed my work. i need to go home. i'm just done" well, then they came in and said that they talked and since i couldn't make a financial commitment that they didn't want me to be an owner. lemonis: so after we made the commitment... dede: mm-hmm. lemonis: ...and you were happy about it, and they seemed happy about it and all that sort of huggy and lovey "i love everybody" -- they basically said to you, "if you don't put money in, -you're not getting anything." -dede: right. right. lemonis: what do you think they ultimately wanted from me? -dede: money and publicity? -lemonis: and that's about it. dede: and to get max out without having to actually do it themselves. -lemonis: have me do it. -dede: yeah, because if it was coming from you, he would go. they also said it would be a great angle, you know, with my cancer and everything and it would make you sympath

lemonis: okay. mike: want you to meet marcus lemonis. lemonis: how are you? i'm marcus.u. paul: thank you for joining us here. lemonis: absolutely. how do you share roles and responsibilities? paul: operations for me. i have restaurant background. lemonis: what are the numbers here? paul: we're doing $4 million. -i can go back and -- -mike: no, we weren't that high. -paul: don't think so? -mike: nope. paul: we did, yeah. lemonis: so the numbers aren't crystal clear? -paul: yes. -mike: yeah. lemonis: i don't know what just happened. paul answers my question, and then mike says he's wrong. and quite frankly, they both look totally lost. -how many stores exist today? -mike: there's five stores. bob farrell started the company back in 1963. when we started the company, he came up to the opening. he goes, "guys, you did it. -this is farrell's." -lemonis: oh, that's awesome. paul: my uncle would take me to farrell's growing up. and farrell's is part of families. it was part of mine, and it's part of millions as they grow up. lemonis: lot of childhood memories. mike: when we cl

lemonis: my name is marcus lemonis, and i fix failing businesses. if you don't like money, don't follow my process. i make the tough decisions. we're closing the store. we're done. i'm not talking about it anymore. i back them up, spending my own money. it's not always pretty... man: perfect flavor. lemonis: ...but this is business. you got to trust the process. i do it to save jobs, and i do it to make money. thanks for your business. this is "the profit." coopersburg, pennsylvania is about an hour north of philadelphia, in the heart of amish country. and it's home to coopersburg sports, a novelty-and-sports business. scott pino started the business in 1991... scott: i can't find the yankee order out here. lemonis: ...shortly after he secured the coveted license from major league baseball. he eventually was able to place his mini bat, his top seller, in every major league baseball park. business was great, and they were pulling in over $4 million a year and making a hefty buck. but in 2008, a major sporting-good company entered the novelty game, an

lemonis: maggie, nice to meet you. kiara: kiara. yes. lemonis: kiara? lemonis: that's a cool name.ra: thank you. cambria: cambria. lemonis: how are you? another cool name. everybody has got nice names. are guys all wearing the product? kiara: yes. maggie: we are. we are. kiara: we live in it, so... cambria: i wear it, like, every single day, like, to work out in. it's just -- it's perfect. lemonis: yeah. athleisure is really the new denim. maggie: well, you know, once you go leggings, you don't really go back in your jeans. lemonis: are you trying to hurt my jean business? maggie: no, no, no. i wear them on the weekends. on the weekends, on the weekends, on the weekends. lemonis: do not mess up my jean business. so what exactly do you guys do? maggie: so we make women's activewear -- bras, panties, leggings, stuff like that. we do all the manufacturing and everything in san diego, so it's all made in the usa. i use a contractor... lemonis: oh, you do? maggie: ...but i order all the materials to make it, and they cut and sew it. lemonis: can i see some pieces? maggie: yeah, of cours

lemonis: okay. jeff: i didn't get to do a lot of stuff that i wish i had while he was growing up. just wasn't around. lemonis: where were you? jeff: messing around, trying to figure out my life. i didn't get to watch him play t-ball, softball, soccer. taylor: i mean, it is weird. we started kind of going fishing when i was about 18. we're trying to learn each other. this has allowed us to build a relationship. jeff: you know, i wanted to bring my son on board not only to teach him -- lemonis: so you guys started this business together? jeff: well, i started it in 2012. lemonis: so, when did you come on board? taylor: the summer of '13, i left school. lemonis: you left college to start a tea business with your dad? where'd you go to college? taylor: university of texas in austin. lemonis: why did you think it was a good idea to leave college? taylor: because he asked me to. lemonis: that's why you left? taylor: i mean, that was the start, but then ultimately, i saw opportunity. lemonis: so, how far a

-lemonis: okay.very single product you see in here, i've been involved from start to finish in designing the product, sampling the product. lemonis: so when people come in and like the design, that's attributable to you. dan: correct. and when they don't like it, that's also attributed to me. -lemonis: okay. dave: he's the ideas guy, so he comes up with a lot of ideas. i'm in charge of operations. i make sure that everything runs in the office. i keep an eye on inventory. i deal with all the finances. lemonis: what's left for you to do? david: well, i mean, i handle all the manufacturing, all the sourcing. lemonis: you're picking the factory, as well? david: yes, i picked and activated our current manufacturing facilities in mexico. i shipped all the textile from peru to mexico, which is no easy feat. lemonis: and where did you get the experience to do that? -david: dropped in the fire. -lemonis: super-impressive. great job. -david: appreciate that. lemonis: yeah, really great job. what i'd like to d

lemonis: tonight on "the profit"... -damion: come on in. -lemonis: wow! this thing's beautiful. ...two english gazebo makers are chasing their american dream. you guys build these from scratch? damion: everything. we design it, we manufacture it, and we install it. lemonis: but while their product is a thing of beauty, the business is anything but. damion: patronize me like that. -that's what you do. -simon: i'm not patronizing you. damion: little things like that -- that's what pisses me off. lemonis: their process is amateurish. damion: we have to drive a mile down the road to use the restroom. lemonis: their marketing is misguided. how do you acquire your customers? damion: 99% of our business comes from these fairs. lemonis: and their relationship is at a breaking point. damion: you're making it out that you just sat back... simon: i'm not making it out at all. he asked me, so i told him. damion: ...drinking a whiskey, smoking a cigar. lemonis: if i can't help them get their house in order, this company will fall to pieces. damion: it's so hard for me

lemonis: okay.venue will you do a year? chris: well, at our height, we were almost $2 million. lemonis: how much will you do now on an annual basis? meredith: we're in a huge deficit. i mean -- chris: yeah, it's just under 5. sales have dipped tremendously. like, one of my buyers has been rejecting a lot of my product, which has been really frustrating the past two years. lemonis: a big, mass customer? chris: yes, yes. so that's made it a little more challenging to keep things running smoothly with income. ♪♪ this was the first bag i started out with, along with this bag. lemonis: this is how the company started right there? chris: yeah. lemonis: and these sold well? chris: they did, and they still do. lemonis: who designs the bags? chris: like, this one, i put together. plus, our messenger bag, and then, i ended up hiring two designers that i work with. lemonis: how much of the $2 million came from these three items? chris: i would say the majority came from these. lemonis: and if you designed thes

lemonis: okay. lemonis: grace, thank you so much.with this guy. ♪♪ it's been about 10 days since the grand opening, and i'm back in chicago at work. [ phone rings ] hello? then i get a phone call from somebody in milwaukee. grace: marcus? lemonis: yes. grace: hi, marcus. this is grace. lemonis: oh, hey, grace. how are you? grace: well, i kind of wanted to keep you in the loop of what's going on. my employment at the soup market has been terminated. he walks in and says, "you are fired for insubordination." he said, "you need to go now. you need to go now." and i refused to accept that. i said, "no, i'm not going to leave." he took out his phone, he dialed 911, and he had the police come and escort me out. lemonis: literally, the police came? grace: literally, the police came. lemonis: after all of this, now he fires her? grace: i want to give you a little bit of a back story because, unfortunately for him, he does have the eeoc hanging over him. two years ago, um, he made an advance. he had some strong feelings for me. i did not acce

-lemonis: okay. lady: i never understood that market. we had mill valley, california. lemonis: [ laughing ] and why didn't it work? please, don't say because you didn't know the market. lady: that is what happened there. lemonis: jeans isn't barbecue. it's not that complicated. whether this is cleveland or the most fascinating city in america, it's jeans. really. so three stores left today. lady: yes -- san francisco, chicago, then dallas. lemonis: what was the worst year? lady: i believe 2013. and we did like $8 million on the top line, -but we had losses. -lemonis: how much was that? lady: $396,000. lemonis: and that was with 13 stores? lady: that was with the whole engine running. lemonis: ah. in 2013, lady did $8 million in sales across 13 stores but lost close to $400,000. that's because only three of the stores were actually making money. and the big problem was they weren't making enough money to keep the other 10 open. and so the only solution was to keep those three and say goodbye to the re

lemonis: great job. lemonis: hello, guys. steve: hey. ana: hey. good morning. lemonis: how are you?s that both steve and ana put on for sam for the simple greek, it's clear to me that each of them have their strengths and their weaknesses. so i wanted to sit down with them and discuss how we're going to handle design going forward. you know, ana, initially, when i first came to you, it was a pretty simple idea. invest in pacific, have it be part of grafton, and go on down its merry way. but things, i think, have taken a different turn for me, especially after seeing the simple greek pitch. ana really opened my eyes. your presentation was what i'm always looking for in business leaders. what sam felt and what i felt is that you had one goal in mind, and that was to make that business successful and add value in any way that you could. so, ana, the way i'd like to be have it structured going forward is pacific and grafton will be one company. you'll be in charge of design for that whole business, and steve will be in charge of the manufacturing and the sales side of things and some of

lemonis: wow. robin: last year was the year i was supposed to get paid, and it didn't happen, and it's incredibly hard for me feeling the responsibility to pull any money from the company when i know that i haven't paid people that are working and following my lead. lemonis: you really do wish that more business owners thought that way. she thought it was important to have inventory. she thought it was important to take care of her people. they're supposed to get paid before everybody else gets paid. when's the last time you got paid? jenn: it varies, but even if -- robin: we're back to november still, with you, though. jenn: yeah. yeah. lemonis: what's your biggest fear? jenn: that this company won't survive. lemonis: if you don't raise money, is that a possibility? robin: yeah, it's always a possibility. lemonis: so i'd like to learn a little bit more about the product. robin: it's just vinegar, water, a little solublizer, and our essential oils. lemonis: i did think it was interesting, and i'm s

lemonis: you do? finia: yes. lemonis: okay. nina: yes! lemonis: the macaron queen. okay. i make this the best $100,000 you have ever invested. ♪♪ lemonis: good morning! nina: good morning! lemonis: hey! finia: good morning. lemonis: how are you? finia: good! nina: hi, partner. lemonis: high five. i just want to recap what we're doing, where we're going. you know, as all of you know, we all agreed to do a deal together. finia: yay! nina: yes! lemonis: but ultimately, at the end of the day, the company has to define who it wants to be when it grows up. if it wants to be a small city of atlanta kiosk... finia: that's not what we are shooting for. lemonis: what are we shooting for? why don't you tell me? finia: we are shooting for the moon! lemonis: okay. this business could be super profitable, but in order for that to happen, changes have to happen. first of all, we need to pivot away from retail and focus more on wholesale and direct-to-consumer, where the margins are way higher, and in order to grow the revenue, we're gonna have to find a co-packer -- someone that can act

lemonis: yeah. paul: it's a lie. lemonis: okay.bank of him authorizing me to close that account. lemonis: do you have that letter? paul: i do. the day before he resigned, and i have some e-mail backups, too. what he presented to you a couple of days ago i knew was wrong. lemonis: hello. so, mike, you know, paul came by and brought me a bunch of files and a bunch of paper. paul: and what you brought a couple of days ago was not true. i didn't have the proof. you do this to me time and time again. mike: well again, you've got documents there. i've got e-mails. let's take a break. lemonis: no. mike: i've got e-mails. lemonis: just deal with this issue, please. well, i'm just saying. all i can tell you, paul, all i can tell you -- paul: first, it's not the financial stuff. you brought that up again on monday. that's a lie. mike: paul, i'm not gonna go back 6 months and try to remember... there was so much that's happened. i don't know. lemonis: he did not defend himself, as usual. he's bringing this letter to the table now showing proo

lemonis: fast forward. we went from four stores to like 11 stores. and then gio went on this, like, crazy tear of, like, signing up every acquisition that -- he's sort of, like, a deal junkie. $37,600,000 later, we have a business that does $100 million of revenue with 82 or 83 locations. and the business will make about $4 million or $5 million in profit. most people don't have the courage to do what you do, you should be very proud of yourself. i don't say this out of disrespect to lisa and gio, but when i met them, they did not have their own home, they were struggling, but they always had a smile on their face, and they always put their son and their business in front of everybody. in seven years, people got bonuses. we didn't get paid. which is probably why i fell in love with them, okay? today, they own their own home, their family's all together, they've adopted another son. how do you not just... i don't know. like, i definitely get choked up when i talk about this business -- not because of the mon

lemonis: can we sell some more macarons first? finia: yes. lemonis: okay. ♪♪ >>> the capitol insurrection, who was directing th the capitol insurrection who was directing the rioters. prosecutors say now we know. i'm shepard smith. this is the news on cnbc demand for the johnson & johnson single-shot vaccine is so great people are cancelling appointments for two-shot doses. >>> tonight, managing j&j's shortages as moderna and pfizer increase production. >>> in texas, the mask mandate is going away. >> i'm not going to follow the politicians. >> businesses that plan to require customers wear them are fearing pushback >> [ bleep ]. >> but police say they will follow the science and protect businesses that stick to cdc guidelines. >> the boston marathon bomber claims his constitutional rights are being violated in prison so he's asking the incoming attorney general merrick garland for better treatment >>> and two days after prince harry and meghan markle's interview with oprah, a statement from buckingham palace ♪ >>> live from cnbc -- the facts

-lemonis: don't like it? girl: not necessarily. lemonis: ...and poisoning their relationship.im, but i need you to be on my side. lemonis: if i can't fix their process...

lemonis: tonight on "the profit"... -damion: come on in. -lemonis: wow! while their product is a thing of beauty, the business is anything but. damion: patronize me like that. -that's what you do. -simon: i'm not patronizing you. damion: little things like that -- that's what pisses me off. lemonis: their process is amateurish. damion: we have to drive a mile down the road to use the restroom. lemonis: their marketing is misguided. how do you acquire your customers? damion: 99% of our business comes from these fairs. lemonis: and their relationship is at a breaking point. damion: you're making it out that you just sat back... simon: i'm not making it out at all. he asked me, so i told him. damion: ...drinking a whiskey, smoking a cigar. lemonis: if i can't help them get their house in order,

lemonis: tonight, on "the profit"...ng designs. dan: the idea of the company is to use global textiles and global inspiration. lemonis: but the c.e.o. can't stop shooting himself in the foot. dan: my financial decisions negatively impacted the company. lemonis: his lack of discipline has cluttered the shelves with products that won't sell. dave: you know, there's 10 new ideas that come out. one of them's great; the other nine are, like, terrible. just awful. like, just suicidal ideas. lemonis: alienating his partners... david: daniel, i told you this, and you did it anyway. lemonis: ...and pushing the business to the brink. how much money's in the bank account today. dan: [ groans ] not a lot. lemonis: if i can't get him to focus his energy...

lemonis: he's lost faith in his product.

lemonis: my name is marcus lemonis, and i fix failing businesses.you don't like money, don't follow my process.

lemonis: my name is marcus lemonis, and i fix failing businesses.

lemonis: what about you? the head of marketing isn't allowed to do hers.ry to take on things, and you try to take them back. -sandy: it's not that simple. -shauna: well, it is. lemonis: as the dysfunction gets worse and worse... mike: paul was handling the numbers. i trusted, but i didn't verify.

lemonis: tonight on "the profit"... jeff: my son, taylor. taylor: taylor. lemonis: taylor.hind the texas tea chain, the only thing brewing is trouble. how much do you owe? jeff: right around a million. lemonis: they've failed to fully think through the concept. there's no coffee, there's nothing to eat. are you guys trying to kill this store? they've left their franchisees to fend for themselves. ryan: just struggling to make a living down there. dawn: we've been subsidizing this business for over 18 months. lemonis: and with their relationship steeped in mistrust from the start... jeff: how can i believe anything that comes out of your mouth at this point? lemonis: ...tensions have come to a boil. taylor: i never felt like you're my father. jeff: i don't care if we're in front of that [bleep] camera.

lemonis: i look forward to it. scott: thanks, man. >>> happy friday, option actions fans i'm scott in for 3melissa. here is what is on deck. >> will ups pick up where fedex left off pass the packing tape. ready to deliver for you >>> playing to win, toney is laying out all his cards >> a look back and a look ahead. powering through the next leg of the energy trade why idling could be the best thing for your profit engine right now. time to risk less and make more. options action starts right now. >>> let's get into it right now, delivery stocks as online sales post record levels another name in that space is ready to deliver for investors the professor, he kicks it off with your call to action hey mike >> we are taking a look at ups this is an interesting situation. we have the s&p here trading not far off its all-time highs we are seeing epic valuations. this is a name actually trading at a relative discount 14.6 times forward earnings. you look at this and say there could be valid reasons for that. we did see tha

yet could no mention in that lemony it so similarly and be double she had meant buckle. clendenin limited. to what she did feel. that it's able to limit mr he lived to be no he sighed mendel's yes. so damn sultan new dads anything financial yes look for the next year we have misread it and. it will be many. for them one would be known he's going to. pass. welcome to dialogue from every one of us. even those working quietly behind the scenes. so you can relax enjoy the perfect break in your journey. and when you leave with a smile we know law day's work is done qatar airways welcome to our home. slipping a little unsettled into eastern parts of australia the moment with some lively shall is coming through here just popping off some sundry downpours lingering across the eastern side of new south wales as we go on through the next couple of days so watch out for submissive in a storm sipped tensely large hail and some very heavy rain at times some heavy rain at times down towards adelaide into south australia further north the showers continue just around the top and over t

neg no mention an ad lemony a testament of the and b. double she had meant. clement in a mickey to flush the hell as she knew what she did if you know i'm idiotical if you'd say able to limit mr he lived to be no we sighed mental stress. so damn sultans half each new dads a new beneath an egg just look for the next year we have nice would it. be menu. for them one would be known here. most hardcore. after egypt's revolution their passion turned into something much bigger. on al-jazeera world. but. how do i that was say some violent storms into the u.s. recently this big bowls of cloud brought some very heavy rainfall into parts of utah into parts of colorado as well and a number of tornadoes as well on this cold front as it made its way across the deep south that's going to be pushing some very heavy rain a severe storm still likely here possibility of a few more tornadoes as we go on through monday it is awakening feature but it's then over the last snow still out across the northern flank of that system monday into tuesday it topples a little ace words of t

neg no mention and that lemony a testimony and b. double she had meant the. limit in a makita for. her what she did if you know it's able to limit mr he lived to be now a slave mendel's yes. then you. would be he. told the most hardcore. after egypt's revolution that passion turned into something much bigger. has 0 world. there was seen some welcome right info pushing across the western side of the u.s. recently still gets some showers along with spells of right and some snow over the high ground just rolling through here really wet weather that's going to be across the of the plains as we go on through the next couple of days this weather system here just currently located around the canadian prayer is pushing across into one terry will continue to slide further east was as out west the weather coming down across the plains snow in the northern flank of that into ontario easing across into quebec ahead of that still warm there around the east coast d.c. at $22.00 celsius 19 in new york side looking good quotes of weather coming in behind it quite a few wintry showers there still a

yet could no mention in that lemony a testimony and be double she had meant. clendenin limited. to what you did feel. that it's able to limit mr he lived to be no mental stress. so damn sultan new dads anything financial yes look for the next year we have misread it and. it will be many. for them one would be none have. one in 3 brazilian women is a victim of domestic abuse it seems every day a woman dying and it just becomes a statistic that some of broken away from the cycle of violence it's not easy to leave you have to ask for help and inspired others to turn their lives around i call the straw hat program the dream program my life changed after the course it gave me opportunities for my business women make change on al-jazeera. it's time for the perfect jenny the winter storm supply qatar airways how i would say it's a very heavy rain recently into much of ecuador some very heavy showers around the western side of the amazon exit the massive cloud here big and foundry down poles just popping off has you go on through the coming days and i shall as i stand the way down towar