. >> reporter: levar ball built this court with one goal in mind, to turn the three ball brothers intold leangelo, and the baby, lamello. was this, hey, let's have a family of basketball players? >> i tell you -- >> here it goes. >> to play basketball, you've got to have the right genes. i had a lot of short cuties. so i was like man, you know what? i'm going to get three boys. >> reporter: tina, did you know this was the plan? >> that was the plan. he said, tina, i'm going to have boys. i hope you didn't want girls. >> reporter: they met when both played college basketball. and just as he predicted, the couple's basketball genes were passed along to their sons. >> i knew i had a brand once i had all three of them. it's going to be the big baller brand. >> reporter: of course, those big ballers started off small. >> it was kind of contradicting, because people were like, big ballers, as small as they were. but after we finished whipping their tail, they knew who the big ballers were. >> reporter: and soon they weren't so little. >> this is where the big ballers do their stuff. >> repor

father of ucla star and possible 1st overall nba draft choice lonzo ball is at it againthe outspoken levar ballho has said his oldest son lonzo is already better than steph curry and that all three of his sons two still in high school would all be "one-and-done" college players has now put a price on a shoe deal for all three of his sonshe said any deal would start at $1 billion for lonzo, high school junior li'angelo and high school sophomore lamelo the two yonger brothers are also committed to ucla the youngest scored 92 points in a game this middle son scored 72 earlier this seasonlebron james has a $1 billion lifetme deal with nike father ball said his sons would take $100 million per year for ten years ncaa women's tournament brackets announced todayand for the 30th straight season tara vanderveer's stanford cardinal are in the tournament no surprise as they got the automatic bid after winning the pac-12 conference tournament(wipe to fullscreen) they are a second seed and will open up saturday in mahattan, kansas against new mexico state notre dame is the #1 seed in that bracket (wipe to f

father of ucla star and possible 1st overall nba draft choice lonzo ball is at it againthe outspoken levar ballhas said his oldest son lonzo is already better than steph curry and that all three of his sons two still in high school would all be "one-and-done" college players has now put a price on a shoe deal for all three of his sonshe said any deal would start at $1 billion for lonzo, high school junior li'angelo and high school sophomore lamelo the two yonger brothers are also committed to ucla the youngest scored 92 points in a season the middle son scored 72 earlier this seasonlebron james has a $1 billion with nike father ball said his sons would take per year for ten years ncaa women's tournament brackets announced todayand for the 30th straight season tara vanderveer's stanford cardinal are in the tournament no surprise as they got the automatic bid after winning the pac-12 conference tournament(wipe to fullscreen) they are a second seed and will open up saturday in mahattan, kansas against new mexico state notre dame is the #1 seed in that bracket (wipe to fullscreen-cal women) and in

maybe levar ball is the nostradamus of basketball. >> seth: well, there you go. >> his son's really goodr making the time. we really appreciate it, jay. [ cheers and applause ] jay bilas, everybody. follow him on twitter @jaybilas. we'll be right back with chris hayes. [ cheers and applause ] ♪ best-selling brand? you make it detect what they don't. stop, stop, stop! sorry. you make it sense what's coming. watch, watch, watch! mom. relax! i'm relaxed. you make it for 16-year olds... whoa-whoa-whoa!!! and the parents who worry about them. you saw him, right? going further to help make drivers, better drivers. don't freak out on me. that's ford. and that's how you become america's best-selling brand. is chalked fulls poof protein.en [ band practicing ] it's a great snack to keep them going. even if you secretly wish they'd stop. keep it real. keep it tyson any'tizers. new degree ultraclearnt saving black + white.othes. no yellow stains on white clothes. no white marks on black clothes. new degree ultraclear black + white. it won't let you down. eevery team prepares to win... but when u.s.

father of ucla star and possible 1st overall nba draft choice lonzo ball is at it againthe outspoken levar ballldest son lonzo is already better than steph curry and that all three of his sons two still in high school would all be "one-and-done" college players has now put a price on a shoe deal for all three of his sonshe said any deal would start at $1 billion for lonzo, high school junior li'angelo and high school sophomore lamelo the two yonger brothers are also committed to ucla the youngest scored 92 points in a game this season the middle son earlier this seasonlebron james has a $1 billion with nike father ball said his sons $100 million per year for ten years st. mary's... if they win their first round game it's probably arizona in the 2nd round... any change they get back home to san jose for the sweet 16? as for your final four picks... lets start with the west's top seed... gonzaga... and from the pac-12... lonzo ball and ucla... you also like duke to make it to glendale, arizona... but your winner... you like north carolina... who lost to villanova on that buzer-beater last year...