and i didn't change one thing, my lifestyle, my diet or anything. have no reason to lie about anything. i'm not getting paid for this. i'm not doing this other than i wanted to see if the product works. >> announcer: what you are about to see is a scientific breakthrough that targets the tummy and slims away fat so effectively, you may wonder if it's real. and that's why this show is unlike any other you've watched. there's no paid host for this show, no paid models and no paid actors... just real people with real results. >> i am not a paid actress. i am an everyday working mom. i have a two-year-old and a four-year-old. those are my before pictures. i know, i can't believe it either, but those are my before pictures and this is me now. these results are... it's real. this is me. >> announcer: what is this belly fat reducing miracle? the tummy tuck slimming system with the revolutionary tummy tuck belt that instantly erases inches and gradually slims fat away from your belly every time you wear it. best of all, this fat-burning miracle works even b

i use profanity, that's my lifestyle choice i drink, that's my lifestyle choice.ual is not a lifestyle choice. it is what i am. i think that's what most gay people feel they are, and where he runs into trouble. but this has been a consistent approach by mike huckabee. we have seen him picking a fight with beyonce and jay-z, and now we see him doing this and we're talking about him. so it's not a bad short-term approach as sglorgloria mentioned. >> jeb bush has said and warned the republican party a being perceived as anti-gay even though he didn't endorse gay marriage, but said it's an issue you could to the states but he warned if the party wants to win, it could be negative about families it can't be negative about gay marriage, either. i think huckabee's strategy is geared toward iowa south carolina but not the general election. >> anna hold on many. gloria just said she thought that mike huckabee's chances of winning were minute i school. that was the word she used. do you agree that huckabee's chances of winning are minute i school? >> i think he would do wel

call or log on now to get started on a healthy, new lifestyle. it makes a great gift for loved ones. and don't forget chair gym twister to help reshape your midsection. call or log on right now. >> welcome back. you know, it doesn't matter how old you are, and it doesn't matter what kind of shape you're in. if you want to look better, feel better, and live a long and healthy life, you need to exercise. i'm almost 60 years old, and i still play baseball, and i play against guys that are about half of my age, so i need to stay in pretty good shape. >> but why is resistance training, in particular, so important? >> well, kelly, as we get older, as we age, we tend to lose muscle mass and strength, our joints become less mobile, and our bones become weaker. studies have shown that resistance training helps combat these issues, and it's key to maintaining your strength, keeping your bones strong, and your joints healthy. >> chair gym is great for anyone with limited mobility. i like using it in the morning because it gets me going for the rest of the d

lifestyles are being drastically transformed. janet switched from selling cosmetics to working nights at a fact ri. her income has now risen by 50%. as the eldest daughter, she's been helping and saved up little by little and was able to open an internet cafe next door to her home last year. the cafe sales alone exceed jarn et's former salary as a sales rep. >> janet's workplace is about 20 minutes on foot from her home. many round-the-clock factories employ a three-shift system. the roads get jammed with cars just before 10:00 p.m. when night shift typically begins. near an industrial complex housing 31 factories, a bus terminal is in full operation. the terminal is the destination for a network of different roots from all over met ro manila bringing people here 24 hours a day. the man ufacturing industry begn expanding when a stable political administration gave investors a positive impression of the country. the philippines can also lower labor costs compared to most other asia nations. and the high birthrate meant there were

not just pray for world peace, but for the discipline to change their lifestyle and prevent disease. >> you think taking a spiritual approach is more effective or can be more effective and make a stronger impact than all of the health warnings and all the plik education campaigns that have been waged. >> more an issue of support groups. we've documented in the literature, if you have a support group -- the church is a natural support group. the problem is we don't have any way to pay forxl you already have a prayer partner. your prayer partner has to be the person you talk to when you're about to turn into one of those fast food restaurants. that's when you call your prayer partner and ask them to pray you on to the health food store or home to cook your own food. we're going to ensure that the prayer partner has that role. praying with a purpose. >> we're going to talk more about the battle of the bulge challenge when we come back. stay with us. don't wait for awesome... totino's pizza rolls... ...gets you there in just 60 seconds. go bold with flavors that kick. release a devastati

it doesn't matter if you call ate lifestyle change, and if you want to continue to maintain that, youto continue to restrict for the restrict. it's not like you can just change your lifestyle a certain way and then maintain that. >> i understand what you're saying. they work, it's just you got to work them. you can't sit up here and be like, oh it wouldn't work for me but you didn't put down the rice crispy treat. i know myself, you know i like a good cookie every once in a while. (laughter) you know, i mean, you know, i mean, like your supersize things when you have restaurant all you can eat, i take it as a challenge. >> larry: right. (laughter) >> i'm, like, what you say? meat? all i can eat? come on! displncht(laughter) >> larry: you're talking about golden corral, these type places. i think some of this is a class issue. here's what i mean. seems like in history poor people, they've always been -- seems like society has always made it harder to maintain the idea of beauty. when fat was beautiful poor people couldn't get food, so they were skinny right somenow in the days when eve

we'll tell you which city is labeled as having a better lifestyle. >> i'm live in san francisco where there is less pillow talk and more pillow swinging. this valentine's day event >>> it's volleyball tines day in san francisco and that means hundreds after people ditching date night for free-swinging fun. the great san francisco valentine's day pillow fight. lisa amin gulezian is live where the faithers are flying. are you all right out there? you haven't been hit? >> i'm okay so far so good. but really the motto out here is hit me with your best shot. right now there are hundreds of people for the annual pillow fight this valentines valentine's day. it's a special media and worth of mouth sensation where hundreds gather every february 14th and just start hitting one another with pillows. they come dressed in costumes wearing tutus and capes and other prefer to keep it simple. >> it sounds fun. doesn't really focus on the whole hallmark holiday, stuff like that. just kind of getting together with people and experiencing something entirely new and not the whole love part. >> reporter:

we'll tell you which city is labeled as having a better lifestyle. >> i'm live in san francisco where there is less pillow talk and more pillow swinging. this valentine's day event what's that thing? i moved our old security system out here to see if it could monitor the front yard. why don't you switch to xfinity home? i get live video monitoring and 24/7 professional monitoring that i can arm and disarm from anywhere. hear ye! the awkward teenage one has arrived!!!! don't be old fashioned. xfinity customers add xfinity home for $29.95 a month for 12 months. plus for a limited time, get a free security camera call 1800 xfinity or visit comcast.com/xfinityhome. >>> it's volleyball tines day in san francisco and that means hundreds after people ditching date night for free-swinging fun. the great san francisco valentine's day pillow fight. lisa amin gulezian is live where the faithers are flying. are you all right out there? you haven't been hit? i'm okay so far so good. but really the motto out here is hit me with your best shot. right now there are hundreds of people for the annual p

guns were part of our lifestyle. i had my first baby gun when i was five years old. and here's what i learned as a kid. i have such a respect for firearms because it was building to me that you never ever consider a gun unloaded. even if you notice. and you will be so wonderful. when in all my life of owning firearms that i would ever think to use it to go into my place of work or into a school and this is also part of it being so simple. i knew what a gun to do what it could do, but i was absolutely certain what my dad would do if economy with those guns. the gun might hurt me my dad would have killed me. [laughter] >> i think that the biggest threat is the lack of understanding that the second minute was never intended to protect people to go hunting. i am a hunter, eight duck hunter, deer hunter, turkey hunt, antelope and pheasant hunting. but the purpose of the second amendment was not for recreation and sport. and the way that they had this come about is that so if we go back to the history, people could defend themselves from others. and it would be so people c

and we'll debate it and show you the extreme lifestyle. we start off with the top story, crude has moved more than 7% three of the last four sessions. oil volatility up more than 5% today. a number of people calling the bottom in earlier this week. and it fell today nearly 9%. >> tim had a great call on monday looks like it is stabilized and it bounced. rallied from the time he talked about it late last week until now. and my thesis is i still don't think it as bottomed at all. it lends itself to thinking it is going to go lower still. canadian pmi is not good. the economy is continuing to slow down. oil needs to go down. what is interesting. but look at tesoro tso on a lousy oil market, all time high today. at some point, not yet, it is going to come home to roost for the refiners but not quite yet. and gasoline should be cheaper than it is at the pump right now. >> your positing that the move to the upside was a short covering rally, does this prove it? >> certainly. absolutely. today we had the talk of brokers raising margins. down 9% i

i wanted to go out and experience a different lifestyle.rally, i ventured out. >> taylor embraced the sugar lifestyle when she was just 22. and this is rich. her sugar daddy of nearly a decade. >> how you doing, you sexy thing? give me a hug. give me a hug. okay. how you doing? >> i'm great. >> are you going to get in? >> i'm going to get in. >> sugar relationships can last a long time. taylor's been in hers for ten years. she says her sugar daddy is teaching her a lot of really important things, like golf. >> outstanding! >> good shot. >> outstanding. >> when i met rich, it was just effortless. >> all right, taylor, don't you laugh. >> we just hit it off. >> whoa. >> all right. >> that was a good shot. >> thank you. >> i don't want to use the term love at first sight, but something along those lines. >> can i ask you how old you are? >> i'm 32. >> i'm 69. >> if you forgive me for saying, there are a lot of people who might say, what a dirty old man. >> i am a dirty old man. all old men are dirty old men. have you ever met one that didn't l

, in a country where frequenting prostitutes is not illegal -- unfairly hounded over his lifestyle in a country where frequenting prostitutes is not illegal. >> on a visit to hungary, ukraine is topping the agenda. >> and we had to the super bowl -- we ha toead to the super bowl. we will explain after the great. -- break. >> welcome back to the program. german chancellor angela merkel says her country will not supply weapons to support ukraine in its ongoing fight against russian-backed separatists. she made the comments following a meeting with viktor orban. >> the ultraconservative prime minister has been criticized by his eu writers for his -- partners for his perceived backing of russia and his authoritarian style of government. >> chancellor angela merkel's visited budapest has been a long time coming for prime minister viktor orban. his politics have often been at odds with other eu states. merkel is concerned that his close relations with the kremlin are undermining the eu last position -- eu's position on the ukraine crisis. orban has criticized eu sanctions against russia. th

not necessarily the american dream which is a work dream, but the american lifestyle the consumer lifestyle. nixon famously has his kitchen debates with nikita khrushchev in moscow, and almost at the same time with the counterculture you begin to see a lot of doubt creeping in. what are we actually buying here? and, again the literature on this period of time is diverse but it's also very clearly focused on those types of questions. when you look at the kinds of questions that are posed it's how much and how often do consumers realize this. some advertisers are all over this. the volkswagen corporation to go back to automobiles, is that automobiles were releasing new models in the 1950s that basically had just different sheet metal on the exterior. the car itself hadn't changed all that much. volkswagen in the 1950s has an advertising campaign which shows sequentially the released models of volkswagen 1955 '56, they're all identical. and come see our new model which looks exactly like the old model. what's the implicit message? you know as the consumer that you're being sold a bill of goods

>> it is a lifestyle event, a upscale lifestyle event. it starts at like 10:00.ryone will have drinks and socialize. by 11:00 or 11:30 people figure out what they will do for the rest of the night. some decide to have sex, some stay in the kitchen and drink all night. >> this attracts a lot of tech talent. >> we have many people that have start ups come to the parties. >> for some in the valley, that tech bent mentality is hard to turn off. >> love it irrational, love is crazy. we do things we would never do for love, can you be analytical about love? >> i feel completely irrationally in love with my fiance. i also have a rational love with other people and i'm so lucky that he supports me in that quest. >> what is cinderella 2.0 look like to you. >> cinderella 2.0 has a lot of options, and she is not necessarily waiting for her prince to come. she is looking for her prince, maybe she has a princess on the side. in vote we have completely equated fidelity to love. we have equated sex to love, and those things don't necessarily have to go together. >> coming up, w

most of them are about people who live in bubbles, new york washington or california lifestyle. we kind of know what the people live like because we see it all the time. but how may times can you think of a television sitcom that treats religious people respectfully that treats us as if we really are pretty normal and balanced and engaged in people. we are usually presented as charlatans who are out to hustle people out of their money where mouth breathing knuckle digging the end of girls who are just so backward that we haven't modernized and we are highly educated incredibly anti-intellectual and therefore really just not up to the same level as the elite. that is what i'm speaking to. >> host: this is what i love about our long friendship. i am a nonbeliever and you are a baptist minister and yet we both have a deep respect for the judeo-christian values that this country was forged on in the american faithful. you call people who put faith in family first the new american outcast and i think that is what you are getting at, that hollywood in particular to pics people of fait

he would not be the first presidential candidate to face questions about health or lifestyle lifestyle. you remember mitt romney was criticized for having his four-car garage with its own elevator. >>> now, president obama unveiled a sweeping $4 trillion budge on monday in order to reportedly help the middle class. the plan calls for overall tax hikes with republicans labelling it a pipe dream, laughable and dead on arrival. despite the open is sigz the president called for replacing years of quote, mindless austerity with smart investment. >> will we accept an economy where only a few of us do spectacularly well or where everybody works hard to get ahead? this country works better when everybody is doing their fair share and everybody plays by the same set of rules. the budget congress now has on its hand is built to those values. that is why i want to work with congress to smarten america and we can do this in a way that is fiscally responsible. >> meal while, the proposal does include items that might appeal to lawmakers and provide opportunity for compromise. among them tax breaks

i'm meeting with bayha johnson known as the zero waste lifestyle.f the zero waste lifestyle to reduce as much solid waste as possible and send little to no trash at the end of the day to landfills or incinerators. since 2008, baya and her family have been living the philosophy by sticking to the five rs. refuse, anything they don't need. reduce, the amount of things they actually need. reuse everything. that means zero disposable items. recycle and finally, to rot. as in, compost. since adopting the five rs, this is the amount of waste her family of four sends to a landfill. in an entire year. bay and i head to my local groe grocery store in brooklyn and learn to shop in the little waste way. >> you only buy things with no package. >> rule one, i can only buy things that don't have packaging. >> this is invisible to you. anything in packaging. i. >> i don't see it. put on blinders. zero waste blinders. nothing to see here. nothing to see here. nothing over here. a little bit of this. >> and if you are buying packageless food, don't forget your handy

it gives them an opportunity to take a time out from the lifestyle they have been leading. get a job. get with the family members, and do provide stability. let's not mistake the fact that this is still addiction. and there's nothing about refusing methadone or receiving this heroin that is actually getting the addict off the opiate. >> off the drug. can anyone be functional taking heroin three times a day? >> well i certainly can't imagine having a job i would have to leave two, three times a day to get an injection. that's an advantage that methadone has, it's a once a day dosing at a clinic. of course you'll hear that these addict don't like methadone because methadone is a very slow to get into your brain sort of drug and so you don't have the euphoria and the high that they get with heroin and heroin is an up and down and up and down type of drug which is why they have to take it three times a day, and they don't get the euphoric affect with methadone. it doesn't surprise me that there are many addicts that would prefer to have the heroin over the methadone. >> where d

ddp yoga is a lifestyle. i've been livin' it 12 years. and it makes 61 much easier.unch of b.s. if you don't get off the couch and just do it. we all know what we're supposed to do. i mean, come on. it's just normally too friggin' hard. that's the secret to ddp yoga. i'm tellin' you, just about anybody can do this. take wrestling legend jake "the snake" roberts. he was completely beat up from 37 years in the ring. he could barely move. (jake) i had to have part of my arch removed out of my left foot. then i had knee problems so they operated on my knee. i've had this hip replaced two discs removed out of my neck. that's big. i got atrophy down the left arm. total wrist reconstruction. compound fracture. broken sternum twice i didn't count the broken ribs. my fingers they're still busted up. these are my ligaments that are contracting. in the day we were goin' hot and heavy, it was a different city every day. except for saturday or sunday, where you did two a day. we'd be at l.a. at two o'clock san diego at seven. next mornin', you'd wake up in omaha at two o'clock, d

item fat sized an importance of a healthy lifestyle. >> reporter: if your neighborhood court isn't still snowed over you might be able to get out and play if you bundle up. >> i will get out there and put the the nets up myself. >> there you go. >> we will be in for a really nice weekend. the storminess will hold off until late sunday into monday. lets get right to it. lets take a look outside where we want the snow and we will be getting snow with the next storm. jack frost big boulder looking good, cold temperatures, good snow making weather as temperatures warm over the course of the weekend, feel a little bit warm like spring skiing and that can be a fun thing. let look at storm can three because we have a partly cloudy sky and we have storminess to the north associated with a front that will try to make it in the delaware valley but, i don't know very questionable whether it will get this far south or not at this point. eyewitness weather watchers are saying wow, what a morning it was with frigid temperatures. we have rebounded fairly nicely. you can see 20's and 30's across the reg

and bethesda they learned a tough lesson about this new lifestyle. it has become incredibly expensive. >> we were shocked because we thought we would be able to sell our house, put a little money in the bank and buy something we could be comfortable in. >> reporter: everything she said was so tiny. >> we couldn't even figure out how mike could watch tv and i could be asleep at the same time. >> reporter: so they gave up like so many baby boomers are now doing which is causing an even bigger problem. you see, downsizing baby boomers were supposed to fuel the nation's anemic housing supply dramatically making way for much needed new buyers but listings now down 9% from a year ago and two of these coming on. so the houses that were waiting to come on the market for the young families trying to move into the good school system and the neighborhood aren't coming on. real estate agent jane fehr weather said half cannot afford to to. >> they're adding almost a million dollars to the price in order to buy less space for a lot more money. >> reporter: boomers

>> well lifestyle choices can still lead to many conditions many diseases.tion is treating them or trying to prevent them. but penalizing someone because you were not able to get rid of a disease is medically ill-informed. >> why not take a closer look at the fast food chains that have invaded the islands there in recent years? >> there are many ways one can combat obesity and it be be done at various levels. obesity should be combatted at an individual level, at community level, at policy levels and all of the above. you can also try to improve access to health care provide more information, provide environment for more conducive for healthful lifestyle. but all those things are necessary for prevention and treatment of obeseityobesity. but penalizing someone because you were unable to control your disease, that is illogical. >> how much of this proposal do you think is just simply another way for local authorities there in puerto rico to raise tax revenue? >> i do not know that but it really trivializes a big, serious medical condition such as obesity, int

but families with no working adults must stay in the village with no hope of improving their lifestyleddik has also worked abroad and built a new home for his family about six years ago. his brick home is 66 square meters in size. it w rare when it was first built, and neighbors often visited it. when siddik left home to work in dubai, his father broad money from relatives to cover his airfare. siddik repaid this debt within one year whilst sending money back to his family. he also decided to invite two of his brothers to join him. siddik returned to bangladesh in 2010. all he had to his name was debt. yet in spite of harder times ahead for his family he still managed to send his sons to school. but two years ago his eldest son, nuralam, suddenly dropped out of school. nuralam is an apprentice to a tradesman who fixes water pipes. it's still a low-level job but he hopes to earn enough to start his own business one day. it's 1:00 a.m., and workers take turns to make sure the kilns continue to operate through the night. the next morning oahab arrives at the kiln earlier than usual. he sa

so, included this year a luxury vacation in tuscany, a years worth of audi car rentals, and a lifestyle make over package worth 14,000 doll arts. i'm thinking if you are at the oscars, your lifestyle is fine. >> thank you. >> that is just my thought. >> that is crazy. >> that is nuts. >> a 160 you this dollars a bag. >> you can afford your own trip to tuscany. >> thanks very much. >> must be nice. >>> in other news, we will get back to you. tests are underway to determine if a princeton university student had measles. the university says student has recovered and is no longer contagious. princeton is contacting those who may have been in the same areas as that student. >>> a health scare in southern california to tell you about, ucla says nearly 200 patients may have been exposed to a potentially deadly super bug resistant to antibiotics. patients at ronald reagan ucla medical center were exposed to the bacteria during end scopic procedures between october and january. the university says seven patients were infect, including two who just died, erika. >>> 5:37. a montgomery county busin

saying little dumb things, especially towards sexual preference, choice of lifestyle. so being in segregation is actually my sanctuary. >> while morris might appear younger than his 47 years, he is a veteran inmate. he has already completed a 23-year state prison sentence for second degree murder. after three years on the outside, he is currently charged with malicious wounding for allegedly stabbing a man in the foot and has pled not guilty. when he was booked a month earlier, morris explained to staff why he wanted to be isolated. >> in talking to him, he was very adamant that he wanted to be housed by himself, that he said he had been sexually assaulted in prison. i assured him that there are sort of safeguards in place to help protect him or that, you know, if he feels that he's unsafe that he can get help when needed. but he was adamant he wanted to be housed by himself. >> the institutional classification committee routinely reviews the status of every segregation inmate to consider moving them back to general population. now it reviews morris' request to remain

. >> people can be my friends whose lifestyle is not necessarily my lifestyle.use they have a different point of view. i don't drink alcohol but a lot of my friends, maybe most of them, do. you know don't use profanity but believe me i've got a lot of friends who do. some people really like classical music and ballet and opera, it's not my cup of tea. i accept a lot of people as ends from maybe whose lifestyle i don't necessarily adhere to agree with or practice. doesn't mean that i can't have a good relationship with anyone or lead them or govern them. >> huckabee went on to say he won't evolve on same-sex marriage calling it a biblical issue, not a political one. it's always a hard question depending on your point of view on this. what's the good answer for a republican run for president asked about gay marriage and gay rights? >> let me ask you. what did you not like about that question? >> i think it was a parallel to alcoholism. >> he didn't say alcohol -- >> he doesn't drink alcohol. >> he didn't say abuse. >> he said people who drink alcohol and people wh

. >> people can be my friends that are lifestyles that are not my lifestyle. i don't drink alcohol, but most of my friends do. you know i don't use profanity, but believe me i have a lot of friends who do unless i can get a new version of the scriptures, it's not my place to say okay, i'm just going to evolve. it is like asking someone who is jewish to serve bacon wrapped shrimp in their stores. jonathan and sabrina and david, david what can you say on this -- >> i order shrimp in delis. again, being gay is a lifestyle, a choice -- >> so is it a person that believes in nature not nurture. >> he says he is not evolving and he is a little bit. >> sarcasm in the morning here. >> we compared homosexuality with pedophilia andneyrophilia. >> that is what he used to say. alcoholism, i'm not a signist, but alcoholism has a genetic component. it gets passed down, but to be serious, he is expressing a view that is not bigoted about policy, per se, but about the people. and he is basically saying they're making a choice to do something he finds to be reprehensible. forge

>> people can be my friends who have lifestyles that are not necessarily my lifestyle. i don't chuck people out of my circle or out of my life because they have a different point of view. i don't drink alcohol but, gosh, a lot of my friends, maybe most of them do. you know, i don't use profanity, but believe me, i've got a lot of friends who do. some people really like classical music and ballet and opera. it's not my cup of tea. i'd like to think there's room in america for people who have different points of view without screaming, shouting, wanting to shut their businesses down. what worries me in this new environment we're in, it's not that someone might disagree, they don't want to argue with me, take a different point of view, they want to close someone's business down, put them really in an economic position of disenfranchisement. i find that very, very disturbing. >> governor, you talked about gay marriage so let's talk about that and how much your own party has changed even since you ran in 2008. according to pew, in 2008, 19% of republicans supported gay marri

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. >>> ahead, a star not shy about jet setting lifestyle but who has been footing the bill? that's the question. a new report says maybe taxpayers in way tas you might not expect. what does it mean to drive as far as you want... for up to three years... and be covered? it means your odometer... is there to record... the memories. during the mercedes-benz certified pre-owned sales event now through march 2nd, you'll get complimentary pre-paid maintenance and receive your first two month's payments on us. only at your authorized mercedes-benz dealer. the real question that needs to be asked is "what is it that we can do that is impactful?" what the cloud enables is computing to empower cancer researchers. it used to take two weeks to sequence and analyze a genome; with the microsoft cloud we can analyze 100 per day. whatever i can do to help compute a cure for cancer, that's what i'd like to do. [ male announcer ] when john huntsman was diagnosed with cancer, he didn't just vow to beat it. i vowed to eradicate it from the earth. so he founded huntsman cancer institute. ♪ ♪ eve

they viewed them as an adaptation of their lifestyle rather than a total change. you do get some of these spanish missions, but they were not a great success. they don't generate wealth, they don't get a lot of people, highly runnable to indian raids. they don't establish a dominating spanish presence. they are vulnerable to indians in that area. one way you can get a sense of that phone her ability is to look at san saba fiasco. it is an effort to move north beyond san antonio. at the request of some local apache indians, in 1757, the spanish build a mission. you get a spanish mission. 1758, a group of indians, most likely an alliance of amenities and wichita indians, annihilate the mission. that is a bad way to start out. it is an indication of a vulnerability, even a spanish fortified position in texas. seeing that is unacceptable, the spanish pursue the comanches and their indian allies north. what they find as they go north is a well fortified indian camp, a stockade with a ditch and walls. it is flying a french flag on the top. it's not clear with a came fro

not necessarily the american dream which is a work dream but the american lifestyle, the consumer lifestyle. nixon famously has his kitchen debates with nikita khrushchev in moscow and almost at the same time with the counterculture you begin to see what are we actually buying here? again the literature of this period of time is diverse but it's also very clearly focused on most types of questions. when you look at the kinds of questions is how much and how often do consumers realize this? some advertisers are