they're extremely important for local seo. but if used poorly, they can hurt your rankings. few well-placed key words are most helpful in the title tags and met ta descriptions. >>> this special edition of "your business" continues as we ask our viewers what you're doing to get customers to shop local on small business saturday. and get your buzzers ready as our experts duke it out on a special small business saturday biz quiz. this is more than just a town. this is our home. and small business saturday... is more than just a day. it's our day... to shop small at the places we love... with the people we love. for stuff we can't get anywhere else. and food that tastes like home. because the money we spend here... can help keep our town growing. on small business saturday, let's all shop small. for the neighborhood, the town, the home we love. on november 28th, shop small. >>> what we add is value. what we add is entertainment. what we add is personal services, high level of customer service, those kind of added value. we wrap, we provide shipping services. but it's not just t