. >> even though ann clark sales make up about 40% of the market, lockling up deals is still a challenge. >> now it's an even playing field. you can buy from china or you can buy from a cookie cutter made in vermont. we thought it was a no-brain. it's not. >> so he's continuing to build his brand and tell his story. and for now, ben and his team are celebrating the little victories, in hopes of toppling the competition. >> mostly, it's one store at a time. our sales people will come in and say, hey, you know, sally's kitchen store in wherever has just converted from china to ann clark limited. that's how we look at. literally one cookie cutter at a time. >> there's good news for millions of people across the country who are part of the growing on demand economy. business is booming. but while it may be easy for consumers to outsource countless household tasks to people through mobile apps, there's a downside. olivia sterns reports. >> andrew knowles' summer has been anything but lazy. >> as you can see, very busy in may. i got my june and july ones, too. pretty booked all the time. seven