as a toned down london fashion weeks _ models. as a toned down london fashion weeks talk _ models. t month, there was a show with a difference, and i got a sneak preview beforehand. welcome to the show. you are going — welcome to the show. you are going to — welcome to the show. you are going to need this. and when you are — going to need this. and when you are ready, ijust need you to press— you are ready, ijust need you to press begin. you are ready, i 'ust need you to press begin._ to press begin. these models aren't actually _ to press begin. these models aren't actually wearing i to press begin. these models aren't actually wearing the i aren't actually wearing the clothes, and in fact the clothes, and in fact the clothes on show will never physically exist. this is screenwear, fashioning augmented reality, coming to social networks and video calls near you soon. for now, if you wanted. arfashion designer wanted. ar fashion designer dodds wanted. arfashion designer dodds has worked with big names including dior, adidas and talk me through his collection before the big day. he h

as a toned down london fashion week took to the catwalks last month, there was a show with a differenceand. welcome to the show. thank you! you are going to need this. 0k~ — and when you are ready, ijust need you to press begin. these models aren't actually wearing the clothes, and in fact the clothes on show will never physically exist. this is screenwear, fashion in augmented reality, coming to social networks and video calls near you soon. or now, if you want it. ar fashion designer doddz has worked with big names including dior, adidas and amazon, and talked me through his collection ahead of the big day. he has a balaclava on, is that in fashion these days? you could create anything you want to, but a bit of realism is actually more effective in some ways. absoutely. and digitalfashion, it is new for a lot of people, the sort of high—end abstract eccentric thing might be a huge gap for people to take. invisible woman, is this part of the show? yeah, yeah! i didn't know if something had gone wrong. this is all part of it. just clothes walking by themselves! how does it work, you buy