i wanted you to meet sam lundy. he oversees simple greek concept.ple greek job is more significant than i think they realize. each location would buy about $20,000 worth of furniture. there are about 250 franchises already signed up. that would equal about $5 million in business. by the way, that's more than pacific and grafton do combined in a year. i want to get the job right, i want to get the presentation right, and i want to win the business. you want to take him through your presentation first? steve: basically, i thought of the simple greek concept, simple and greek. so i elected to do a blue and white and butcher block. small-scale, comfortable. i also did an all-wood, bent plywood, very durable. i have a banquette, so i did the detailed piping. and for value engineering, we could eliminate this component and put this back right on the wall. so this comes undone, it's on a cleat. sam: you know what i've found a lot, steve, is that when you have that kind of bench, it gets ripped easy. and once it rips, you have to get a whole new bench. and