so whether or not lvmh takes it or walks away, i still think it is cheap.t at a level which i'll buy. >> a great risk reward entry. a bottom at 33 dollars that was hit five times this year, has not gone through and a last bottom was a dollar higher at 4. and that price action tells you all the sellers have been cleared out. so if you enter the trade you can enter with a stop loss just below the level of support which is substantial and who knows the what upside is. i like it. >> if people are willing to take the risk. let's bring the expert for a reward. >> i've toukd talked a number of people and we all know they are all acquirers. they scoop up these different companies and make sure luxury portfolios. is coach going to possibly be in play? maybe. lvmh hasn't really gone to that level yet but in they want to capture some of that aspirational middle to upper income consumer, particularly in asia, perhaps it is something to be considering. i find it really hard to believe that coach hasn't shown up in a pitch book given to lvmh by the bankers. reach mont pr

lvmh, the louis vuitton.ach rose to $34.46. >>> ebay may be preparing to cut thousands of jnñkÑ "the wall street journal" said the company is thinking about the cuts ahead of the paypal unit. the 3,000 potential layoffs, about 10% of ebay's workforce, reportedly come from the core operation and report said a stand alone ebay would be an attractive takeover target. shares rose almost 3% today to $56.78. >>> seaworld ceo is stepping down in january. the chairman will serve as interim chief and current ceo will stay on as vice chairman of the board. investors didn't quite know what to make of the shares. as you see there, before the close, 3% higher at $16.09. >>> norwegian saw its shares slide after report of a fire on a ship. three people died after a fire broke out on oceania cruise ship which was in st. lucia at the time. guests have been disembarked. norwegian acquired oceania. closing down about 2% to $43.73. >>> and researchers suspended a clinical trial of a new ebola vaccine developed by merck and link

by the way this coach trade folks, the rumors were lvmh or somebody else may be stalk them. we talked about the weekly trade and the january 35 calls. they have more than doubled and we are taking it off. why wait to the last minute. as far as today's unusual activity. mon is down today but someone is making a good bet that the stock rallies in early 2015. they are buying an awful lot of calls. the stock down about 78 cents but the calls they were buying the 127s out in january. bought about 5,000, 6,000 this morning. somebody is making a bet that as soon as the calendar page turns, this stock turns it around. i bought them. holding period a couple weeks >> okay. want to learn from the best? jon's invest like a monster is back in vegas set for the 13th and 14 at that time belaj owe. blaj owe. coming up is there a rental bubble? and up next the worst stock of the year will it remain mojo in 2015. jim and jon can't agree. so they are going to fight it out in the parking lot outside. >>> welcome back to the developing story that we have been following for the last few hours her

let me ask, was this a reaction to the lvmh club where the guy say, we can't stop them from ranking itferring to rappers? -- from drinking it, kind of referring to rappers? was a positive feeling behind it, which was about building something that would be exceptional and unique. it takes the champagne category to a new stage, and also to a new consumer. >> you see the ace of spades. i love it, but only because i'm a motorhead fan. using this kind of thing in vegas. thing ine this kind of vegas. it doesn't seem to be the class that is in the nation market. -- the niche market. >> in india, they use champagne for large weddings. veryia, is considered a high luxury product. in europe, it is appreciated for its winemaking. for the fabulous reviews we've had. in the u.s., it's a party element, celebration, champions. >> there are bad reviews out there. i'm looking at new york wine buyer saying "the biggest ripoff wine." history of min does it matter what it tastes like because you are selling cool? >> for me, i want to the feedback from the marketplace. theis income, i love passion it gener