>> mac n cheese. >> this is cheetos mac n cheese. it's a new franchise for you, right?> we usually limit the amount of cheetos that can be eaten in the house. in part because it gets on your hands. this won't get on your hands and everything, but so how often can we be having cheetos mac n cheese, do you think >> you should have it multiple times a week it comes in this great box and this convenient cup so you can take it to work with you that's a business right now that's absolutely flying for us. we brought the product to the marketplace. we literally cannot make enough to fill demand we're trying to get capacity that's how popular this is mac n cheese is a great staple in the u.s. diet and combine that with the magic of cheetos, i think we have a dynamic winning product there. >> before i knew andrew was going to show that, i was going to ask you a question. i thought i was special because i got those at home, too, hugh you ask me whether or not -- i thought they were mac n cheese flavored cheetos i was pleasantly surprised to find they were cheeots mac n cheese, sor

people talking today, in keeping with our watercooler tradition of bringing you big news from the mac 'n' cheeseone of my favorite foods. i probably shouldn't admit that on television. anyway, kraft is taking down posts related to their, quote/unquote send noods campaign. this is spelled to be clear, n-o-o-d-s. it's short for "noodles." the campaign faced a backlash. it was a campaign for national noodle day last tuesday, who knew we had that, and adults could send a box of kraft noodles to a loved one to send some comfort during challenging times which we're all believing. but social media moms and qanon believes were very quote to say to kraft stop sexualizing mac 'n' cheese. kraft said in a statement that the promotion sends 20,000 boxes to consumers and appreciates the feedback but will be taking down the posts related to the campaign yikes. >>> meanwhile, a japanese to tourist got the experience of a lifetime after being stranded. jesse was planning on wrapping hup his tour around the world at machu picchu. tourists need to plan months ahead to visit the site. he had arrived in peru two day

mac & cheese. surprisingly, it has nothing to do with that now-famous cardi b. lyric. leave it to 2020 to have people boiling over about sexy mac n cheese? >> it's always a nice gesture to send nudes. so they know you're thinking of them. noods, i mean. not nudes. >> this ad campaign from kraft under fire. >> i want there to be no confusion. do not send nudes. definitely send noods. >> in honor of national noodle day last week, the company launching their #send he noods. spelled n-o-o-d-s. the campaign which encouraged adults to send free noodles to loved ones to provide comfort and make them smile. vanessa bayer and the brand leaning into the cheesy puns. >> the only thing you should never not send is noods. >> the end of the video even showing a blurred-out bowl of the fan favorite dish. thank you for the noods. in fact, the company says the social promotion resulted in 20,000 consumers across the country receiving boxes of kraft mac & cheese. but the backlash was served up piping hot. comments flooding the company's instagram like this one. stop, stop, stop. listen to all of these moms. we are your customers. a change.org peti