. —— macgowan. that the assad regime is playing the russians for false. —— macgowan.” would ask russiaussia not to say these things in a country. this means that we have two big military powers in the area operating without any contact or co—ordination, which is dangerous. russia is hoping that this us strike was a i—off. but denied, it is strengthening and offences across syria, just in case. steve rosenberg, bbc news, moscow. a lorry has been driven into a crowd of pedestrians in stockholm, killing four people and injuring 15, nine of them seriously. the swedish prime minister said everything suggested it was an act of terrorism. the incident happened mid—afternoon on a busy pedestrian shopping street, with the truck eventually crashing into a department store. tonight police arrested a man who they say resembles images they released on cctv after the attack. our correspondent dan johnson has just sent this report from the swedish capital. people running in terror, at eight truck races towards shoppers in a shopping centre in soccer. and this is where it ended up, in flames after cra

joining us now is anna macgowan, who has blogged about this trend recently, saying she feels pressuredhis trend recently, saying she feels pressured into doing more at easter. and joining us from london is isabelle szmigin professor of marketing at the university of birmingham. what do you think of this? is it a marketing dream ? what do you think of this? is it a marketing dream? it is important for retailers to find opportunities to market to consumers, but at the same time you have to have people who wa nt to time you have to have people who want to engage with it. it's another development of tradition. lots of the traditions around is that things that have developed over the centuries and if people want to decorate their homes and make things a bit colourful after a rather dreary winter, there is nothing fundamentally wrong with it. the days are longer, people are feeling springlike, i think it is all part of that, and retailers and manufacturers have engage with it. it brightens up our day. what is your problem with it? no! it has just been christmas. if it makes your heart seemed