you mentioned madden.ou know the way that madden starts and everybody does, ea sports, it's in the game. >> ea sports. >> ea sports. >> it's in the game. >> it's in the game. >> it's in the game. >> ea sports, it's in the game. >> so many people play ea sports games, the latest copy of madden sold more than four million units last year, that the company's catch phrase has burned itself into the pop culture consciousness. >> it's in the game. >> reporter: peter moore is boss of ea sports. >> it's in the game. that has become such a part of not only video game vernacular but popular culture. a couple of years ago i was in london for the nfl game at wembley which we're a proud partner of and i was actually invited to the u.s. ambassador's home in regents park. and you have to present your credentials before you get in to see the u.s. ambassador. i presented peter moore, ea sports. two young marines were there, looked simultaneously from different regiments and both said at the same time," it's in the game." >

madden and four other titles sold more than four million copies. a giant powerhouse. >> no kidding. we've got to think of your own tag line too, scott mcgrew, he's -- i don't know what. >> reporter: we've got two hours to figure it out. we've got till 7:00. >> there you go, get in the game. thank you. >>> 5:20 right now. we're going to check back in with scott in just a few minutes. he's also got our tech eoecedce this was so easy. that was quick. no envelopes to lick. no deposit slips to fill out. a lot less paper to deal with. i like that. i just feed in my check... feed the cash right in. and... -boom. -there it goes. it read my checks, counts my cash... adds it all up. how does it do that? it even shows me what kind of bills i deposited. four twenties; one ten; two fives. -amazing. -look! there's the check -- right on the receipt. -genius. -fast. easy. i could get used to this. [ male announcer ] quick and easy atm deposits. with bank of america. >>> welcome back, everyone. you know clean energy cars are getting more popular and california could soon reap the benefits in a big w

my name is joel madden. my name is orlando bloom. my name is salma hayek.y name is laurence fishburne and i believe... i believe... believe... i believe... believe... my name is liam neeson, and i believe that number should be zero. believe in zero. join the effort. visit unicefusa.org. >>> good morning welcome back to mosaic. we are at the end of a conversation about a historic trip northern california rabbis took to israel a few weeks ago. one thing that might be important to say is that the support for this trip came from many many different individualorganizations that were very interested in the notion of such a diverse group of rabbis coming together dedicated to wanting to come together, for a week long trip to israel and we are grateful for that level of support is hope that will continue. this is i think i would say for myself such a significant transition on a communal level it needs to be sustained and nourished. >> we talked about having for a couple years now trips of rabbis to israel but this was the first time we were able to make it happen a

that's especially maddening because the caps have the second best penalty kill in all of hockey. they must solve that riddle tonight. >> we have to be better. we have to be the guys and accountable and i'm on both teams. >> we've had our chances the entire play. and we haven't capitalized yet, but things are coming. a little better blocking shots and getting the puck down. >> as for the lightning for all the megastars they have on their team, vincent and steven, who would have thought that a 41-year-old goalie would be the difference in this series? that's exactly what the case has been. 41-year-old dwayne has been the mvp for tampa so far. according to the numbers, he's been the best goalie. 26 games in game one. 35 in game two. three goals allowed in seven periods so far. not bad for a guy who is old enough to be michael's father. >> we knew that coming in. he was going be good for them and he hasn't disappointed. so just a matter of us getting more shots and more traffic and not allowing him to see the puck. >> you know, have to move on. it's a big series. we still have to win

and they can see this train coming down the pike and they want to do something about it our board madden said you know wot americans for prosperity wants to be a part of that. as i have paid. to hold events around the country they can. be ninety four. ninety days. and. are going to. want your help by the government that will make sure. that. they also. scaring senior citizens. some potentially lifesaving drugs could be with you know and senior citizen. democrat politicians. and we started doing the twitter and facebook and email. and. people showed up. and said. the worst. democrats his. members of congress. getting physical if you're a senior. for you and the american people because truth is on our side. well congress eventually passed a very much compromised health care. by then opponents that helped make it so unpopular health care became a major factor in the democrats the fate in two thousand and ten out of voters in the last midterm split evenly this time they were overwhelmingly voting republican and why did they vote six out of ten said that they wanted to repeal health care. but

and they can see this train coming down the pike and they want to do something about it our border madden said you know a lot of americans for prosperity wants to be a part of that. as i have paid. to hold events around the country they campaign with being almost. sixty or ninety days. let me. quote. your note. that we want to make sure. that. they also. scaring senior citizens. some potentially lifesaving drugs could be would go and sit in your state leaders are wrong and when democrat politicians. and we started doing the twittering the facebook and the e-mails. and. people showed up. and said. the worst. democrats. that's a change. police are. getting if you're a senior citizen. are you and the american people know that it's on our side. well congress eventually passed a very much compromised health care. by then opponents would help make someone popular the health care became a major factor in the democrats the feat in two thousand and ten older voters in the last midterm split evenly this time they were overwhelmingly voting republican and why did they vote six out of ten said that t

as everyone on this stage will tell you, their first stage was -- their first year was confusing, maddening. we were experimenting. we were experimenting perhaps with a lot more than you will be experimenting with. [laughter] nevertheless, we are here now. what is the common thread that connects all of us? college education. [applause] do not be fooled. do not let anyone tell you that without a college education, everything is fine. we are in america now. we are in international scene now that without a college education, you are nowhere in this society and going further down. i know you do not want to hear that because people think that other people did it. high-school would be fine -- high school would be fine. it would not be ok. the ok route is what we have to tell you about. you want to go someplace, your elders, people who have done it have to tell you the roadmap. you cannot invent the road map for yourself. it is our obligation to give you that road map -- road map -- roadmap.. frisco day is telling you, here is the first step. but that is not all of it. we have changed the system.

and they can see this train coming down the pike and they want to do something about it our board madden said you know not americans for prosperity he wants to be a part of that. as i have paid. to hold events around the country the campaign was to be in almost. every ninety minutes and for some time. that may be why but i think. your help here. that we want to make sure. that we're. here. also. scaring senior citizens. some potentially lifesaving drugs could be would go and sit in your schools and lose their home and when democrat politicians said. it all. and we started doing the twittering the facebook and email. and. people showed up. and said this was the worst god as democrats. shouting in members of congress. police are called. getting physical if you're a senior citizen this takeover is a disaster for you and the american people know that it is on our side. well congress eventually passed a very much compromised health care. praveen opponents would help make someone popular but health care became a major factor in the democrats the free entry thousand and ten older voters in the

signing and the madden signing area. >> for more information on this and other events from this festival visit tucson festival of books.org. >> from 2011 los angeles times festival of books, walter mosley, author of 12 steps toward clinical revelation discusses his book and answers book tv viewers questions. it's about half an hour. >> we have a novel to is the tho creator of characters likeve fearless joe, and written a book that reminds me a bit of the of pamphleteers around the time of the revolution. >> i love those guys. >> guest: i love this guy. >> host: what did you do with this book? >> guest: you know, i have a deep distrust of specialists and experts. as we understand it, if you are smart enough and educated enough to be an expert in something, then you're brought up by the appropriations so mainly what to do is why, you tell people things against their best interest even though you're the smartest and most capable person to tell them the truth. and so i decided i would write a book from my more pedestrian standpoint about how one can reclaim citizenship in the united states b

century and attitudes about race and slavery to deal with reconstructions there is something that is maddening to me. so it was a moment of opportunity. thinking of the 17th and 18th century that have primitive ideas in do know there are things that they don't know, not totally free give them but it is not as irritating to me as when you have photographs. you feel closer to the people of that time period. more than someone of the 17th century art even about the monticellos. >> when i read about the moment of hope, it makes me angry. the moment it makes me angry about what could have happened and what did not happen and how close we were to a period of time when you could have done something to begin the process of racial healing and the process of making america one for everyone. johnson and would not be my topic of choice. it is not something out and actually said eight and right. i got a call one morning from arthur slauson jarret, jr. telling me i would be getting a lecture from him. i did. and he asked me to write the biography for the american presidents series. a very nice short concise

under an 41 times every 18 months that they have to be paid for is just maddening. we will be looking at a lot of these provisions and hers. i like to eliminate a lot of those so there is not a lot of uncertainty surrounding our side and from that side. we will be looking at expenditures to see which ones are effective. >> let me concurred in regard to tax reform and assure you that there is great interest to making sure that the tax cut is more competitive and predictable. it is extremely important for investors, and we have to get investors of knowing what the ground rules are. i will only make one comment in response. it has all been repealed and equals about 3% of the profits of the five companies. most of these profits are going back to the sheholders. i don't sethe impact that the senator is referring to on either jobs or any of the issues that you bring up. >> they are making the point if you're going to do this, treat them fairly along with other companies. i agree that we have to do tax reform, and that includes looking at everything. i don't want them mist

kevin madden and joe lockhart. thank you both this morning. >> nice to be with you. >> a few more months to go. >> is that all? >> who's counting? >> jeff glor at the newsdesk for a check of the headline this is morning. good morning. >>> good morning, chris. in our news here this morning, another prominent international bank of japaner is under arrest in new york charged with sexually abusing a hotel maid. 74-year-old mahmoud abdel-salam omar is scheduled to be arraigned today. he is the former chair of egypt's bank of alexandria. he called for a maid, locked her in his room and abused her. the allegations come 17 days after dominique strauss kahn the head of the imf was accused of sexual assaulting a maid in new york. >>> home values are falling again. this morning's kate shiler housing index measuring 20 major cities shows prices of existing homes fell for the eighth month in a row. in 12 cities, prices are the lowest in nearly four years. new figures show 66.4% of americans own their homes. down from 69.2% seve

talk about is how it's been two weeks since the network went down and nobody has been able to play maddenootball online. many young people, that's their favorite thing to do. they are hopeful after sony said the network will come back online, soon. in some ways, that's probably more important than yet another apology. meanwhile, before the sony hack, the biggest hack in history was the one that got e-mail addresses from best buy. it happened just last month. best buy says this morning more e-mail addresses have been lost by an outside vendor. it's notifying customers. >>> this is an app called planetary. it's downloaded more than angry birds. the singer is the star, then see the planet in the middle? it's the actual album. the tracks become moons. it's a fun way of thinking about data. it's free in the app store. the creator will be one of my guests sunday morning on "press: here." it's not at 9:00 this week because of sports. i think it's on at 7:30. you can watch it online anytime you want. >> lucky me, i sit by you in the news room so i get to see you all the time. a lot more to come h

this could be maddening for residents of the capitol, and, in fact, it still is, but it makes for an interesting and provocative history of how the nation's most powerful lawmakers and presidents too as it turns out made policy how they wanted to make policy when there was virtually nothing in the institution to restrain that power. so now let me shift gears and talk about the debate over equality. my hope is that this book sets out a new framework for the study of the civil war era by directing attention to a surprising neglected topic, the struggle of equality. over the decades, stories of emancipation made the concepts of freedom their analytical category. now, to be sure after slavery, the question of freedom's meaning particularly relating to the organization of labor was crucial. yet, slavery's abolition inaugurated a great debate over the future of equality in america. in the book i start with the premise that to understand what was going on in the 19th century, we need to move beyond the familiar idea that people were either for or against equality. i describe a struggle over

in the clash, who is joining us is republican strategist and romney spokesman kevin madden. cnn political analyst, welcome, gentlemen. >> thank you. >> kevin, let me start with you, donald duck, as we say, is there a huge breath and sigh of relief from the republican candidates? >> i think from the establishment, that is true. a lot of people are worried that the campaign wanted about issue, the campaign that people wanted to be about substance is quickly coming with distractions like the birther issue being front and center. most candidates want to run on complete, want to run on national security, this is a campaign that essentially will be a contrast on the issues. >> david, let me ask you this question because kevin mentioned it. health care. which the republican party thought was going to be a slam dunk winner. first romney's medical care, and gingrich and romney have said conflicting things about obama care, romney care, is the republican party flubbing on an issue that they thought would be their path to victory? >> i think it's too early to say that. there's no quest

. >> mike madden, washington city paper. join in the discussion. fuls @nbcwashington on twitter.follow me. i'm @craig melvin. if you'd like to see more of the voices leading local conversations go to nbcwashington.com/the20. >>> the tweets of a pittsburgh steeler have gotten him into a little hot water. >> yeah, yesterday running back rashard mendlehall post someday controversial comments about the death of bin laden on his official twitter page. he tweeted, quote, what kind of person celebrates death? it's amazing how people can hate a man they have never even heard speak. we've only heard one side. we'll never really know what happened. i just have a hard time believing a plane could take a skyscraper down demolition-style. that's end quote. >> today the steelers responded to that. team president art rooney said, quote, i have not spoken with rashard so it's hard to explain or even comprehend what he meant with his recent twitter comments. the entire steelers organization is very proud of the job our military personnel have done and we can only hope this leads to our troops com

that's why it's maddening. that's why you wonder is it a coaching issue or what is it?ank you, lindsay. >> let's take a look at what we're working on for news 4 at 6:00, doreen? >> we now know where harry reid had to go to the hospital this morning. we'll have details on that. >>> the virginia couple accused of caging a child in a crib and they explain to investigators what they were thinking. >>> we begin to get detail about the awful house exscomploegz what should have been done to prevent this disaster. those stories and a whole lot more. join jim vance and me for news 4 at 6:00. >> thanks, doreen. >>> when we come back on news 4 at 5:00, tonight, congress demands answers after millions demands answers after millions of gamers have personal freight rail delivered caterpillar to peoria more than 100 years ago. and they're still delivering cat machines today. you can find us on every continent. and the journey starts here on freight rail america's freight rail companies. helping deliver jobs across this country and goods around the world. reinvesting billions of their

this could be maddening for residents of the capital. and, in fact, it still does. what it makes one interesting and provocative history of other nations most powerful lawmakers and presidents as it turns out make policy, that they wanted to make policy when there was virtually nothing in the constitution to restrain their power. so now let me shift gears and talk about the debate over equality. my hope is that this book also sets out new framework for the study of the civil war era by directing attention to a surprisingly neglected topic, the struggle over equality. in recent decades historians of emancipation have made the concept of freedom their principal analytical category. now to be sure, after slavery the question of freedoms mean, particularly as related to the organization of labor was crucial. it also another a great debate over the future of equality and america. in this book i start with the premise that to understand was going on in the 19th century we need to move beyond the familiar idea that people were either for or against equality. instead, i des

there's something about it that is just maddening to me. and i think what it is is that it was a moment of opportunity. when i think of the people in 17th and 18th centuries who have a very primitive ideas about many, many things in the world and you know there's lots of things they don't know, i cannot totally forgive them, but it's not as irritating to me, exacerbating to me as a period of time when you have photographs, things that are part of the modern era. and you feel closer to those people, the people in that time period, it would be more like us than someone in the 18 santa or the 17th century when i'm writing about the development of slavery in virginia are writing about jefferson's monticello even. so when i read about reconstruction, and this moment of hope, it makes me angry. i'm able to be detached further back you go, in that moment it makes me really angry when i think about what could have happened and what did not happen and how close we were, how close the country was to a period of time when we really could have done som

reinvest 141 times, you know, every year or 18 months, and they have to be paid for, and it's just maddening. it's time for bigger questions, and so we will be looking at a lot of these provisions and others. i'd like to eliminate a lot of those or make them permanent so there's no a lot of uncertainty surrounding them from our side and from the industry side, but anyway, we'll look at a lot of expenditures to see what are effective. >> thank you, and let me concur in your comments in regards to tax reform, and i assure you there's great interest in making the tax code more effective and predictable. we agree on that. i want to make one comment response to senator hatch. the numbers here, $400 billion here as i understand it equals about 3% of the profits of the five companies. most of these profits are going back to the shareholders. i just don't see the impact that senator hatch is referring to on either jobs or any of the issues that you bring up. i just think the math is pretty -- >> my point is that, and i think they are making the point is that if you're going to do this, you should tr

there's something about it that is just maddening to me, and i think what it is is that it was a moment of opportunity. when i think of the people on the 17th and 18th century who have very primitive ideas about many things in the world and you know that there are lots of things they don't know i cannot totally forgive them, but it's not as irritating to me, exacerbating the as a period of time when you have photographs, trains, things that are part of the modern era and you feel closer to those people in that time period they seem more like us and monticello when i read what reconstruction in this moment of hope it makes me angry i'm able to detach the further back you go but that moment it makes me angry when i think about what could have happened and what did not happen and how close we were, how close the country was to the period of time you could have done something to begin the process of racial healing, the process of making america really one for every one so johnson wouldn't have been my topic of choice i read about that iraq but it wouldn't be something i would never have tho

under an 41 times every 18 months, that they have to be paid for is just maddening. we will be looking at a lot of these provisions and others. i like to eliminate a lot of those so there is not a lot of uncertainty surrounding our side and from that side. we will be looking at expenditures to see which ones are effective. >> let me concurred in regard to tax reform and assure you that there is great interest to making sure that the tax cut is more competitive and predictable. it is extremely important for investors, and we have to get investors of knowing what the ground rules are. i will only make one comment in response. it has all been repealed and equals about 3% of the profits of the five companies. most of these profits are going back to the shareholders. i don't see the impact that the senator is referring to on either jobs or any of the issues that you bring up. >> they are making the point, if you're going to do this, treat them fairly along with other companies. i agree that we have to do tax reform, and that includes looking at everything. i don't want th

under an 41 times every 18 months, that they have to be paid for is just maddening. we will be looking at a lot of these provisions and others. i like to eliminate a lot of those so there is not a lot of uncertainty surrounding our side and from that side. we will be looking at expenditures to see which ones are effective. >> let me concurred in regard to tax reform and assure you that there is great interest to making sure that the tax cut is more competitive and predicble. it is extremely important for investors, and we have to get investors of knowing what the ground rules are. i will only make one comment in response. it has all been repealed and equals about 3% of the profits of the five companies. most of these profits are going back to the shareholders. i don't see the impac that the senator is referring to on either jobs or any of the issues that you bring up. >> they are making the point, if you're going to do this, treat them fairly along with other companies. i agree that weave to do tax reform, and that includes looking at everything. i don't want them mi

but the kinks in the process are maddening to people like jennifer perez. they understand the challenges of coordinating information, but they say they're just not getting it fast enough. michelle's 16-year-old son, lance, was in a car tossed hundreds of yards from a grocery store. she describes other frustrations in the search. you're frustrated by false leads. >> yes. yes. we're getting so many of them, obviously lots of them are multiple leads, and they're just turning out as cold as ice, basically. and so, it exhausts you. >> reporter: still, she says she's grateful for them and follows every one. she and jennifer perez just can't sit and wait. they're moving through town on their own, showing picture, making calls, tapping into social media. even a tiny shred of information could mean anything. perez says her father's never met her two young children. >> anybody would notice him in a crowd, his smiles, his jokes, just the kind of person he is. my kids would love him as their grandpa. >> we need to have some closure one way or the other to be able to mo