i've already asked luca maestri, the cfo and tim cook earlier this year i had to be that guy.u going to use the cash to buy bitcoin? they said to me at that point, we don't have any plans to. you buy a company, apple a company is a hardware services company. it is not a company where you buy into in order to get exposure to cryptocurrency and bitcoin. neil: he personally though is into it, right? how did he frame that? that it's a curiosity to him? susan: diversification as you mentioned. that makes sense in a very silicon valley tech forward type of ceo and entrepreneur that he is, right? also, would note that we're looking at $68,000 for bitcoin. not a lot of people, the whales in the market are the ones, there is about what, 10,000 people that hold the majority of bitcoin. imagine if some of them, some of these wallets start selling? that is a concern on the market, when the asset is held in so few hands that the market could turn very quickly, however i would say if you look at the record pricing not many people are selling, why supply is low, demand is high and we're sitt