come in and the people have already been off for the last period of like hacks and like all the malcolm x. stuff and all these other things they kind of learned their lesson they got burned a couple times and they do take siri security more seriously they demand from the wallets and the things that they use that they they go through a greater level of security diligence and process but then when all these newcomers come in they haven't had the experience of being burned there they're fresh to it they're they're thinking about like all the the possibility and so they're entrepreneurs starting new web sites and doing all these things to grow again traction into try to use these technologies and sometimes they leave security the wayside and vegas a lot of people just jump right into the blackjack table they don't really know anything about blackjack but they're excited and they lose everything so you go do the research or so explain as i understand it what. you've created a kind of standardization for security so the whole show if you do business with a company and that company can say we've been h