economics of medicine rest on aspirin addressing inflammation, art meeseium, being a presentive for mallario. but you're talking about something that works in the opposite direction, a medical approach that's tailored to the single human individual. >> i don't want to overlap that individual concept because there will be commonalities. if we had 1 million people with lung cancer, there would be 100,000 of them with the same target that you would want to go after, but you wouldn't want to give it to all 1 million because 90% wouldn't benefit. they're not the only person on the planet at that point, you're just trying to narrow down your focus so people can have the best benefit. >> what amounts of predispositions to illness that exist in the certain varieties of the human family would there be medicines eventually that willed work better on african-americans than european americans? preventive medicines that work better on asian americans because of the way that the human family tree has splint apart overtime? >> certainly, that's turning out already to be the case, if you look at the dna, be